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Europe Market Research

Mintel provide a range of market reports for Europe, across a number of industries and sectors. Available reports can include:

Market Data Reports for Europe

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in Europe. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for Europe.

Consumer Research Reports for Europe

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in Europe. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Social and Media Networks - UK - May 2016

    “While the reach of branded communication still seems relatively limited, brands should not underestimate the potential of second-degree exposure through shares of content originally posted by brands and online reactions to offline ads, which can significantly broaden the audience that is exposed ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    May 2016
    UK
  2. Customer Satisfaction and Brands - UK - May 2016

    “There is a clear link between customer satisfaction and perception of premium attributes such as quality, innovation, sophistication or style, forming the basis of why consumers seek out luxury brands in the first place. Luxury brands can highlight this satisfaction and the emotive benefits that ...

    Read More
    US $2,808.06 (Excl.Tax)
    Consumer Report
    May 2016
    UK
  3. Saving and Investing for Children - UK - April 2016

    “Although 61% of parents in the UK are putting money away for their children’s futures, a third of these are not doing so on a regular basis. Moreover, there are a significant minority who are not managing to save anything at all. For many parents, having other more pressing demands on their ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    April 2016
    UK
  4. British Lifestyles: Growing Tired of Austerity - UK - April 2016

    "Britain’s economy growth has outstripped other major economies, employment is high (and unemployment is low) and wages have been rising above inflation. Yet, consumer sentiment has been slow to respond. Perhaps we will need to see a more sustained period of growth in earnings before Britons start ...

    Read More
    US $2,808.06 (Excl.Tax)
    Consumer Report
    April 2016
    UK
  5. US $2,808.06 (Excl.Tax)
    Consumer Report
    April 2016
    UK
  6. Seasonal Shopping (Autumn/Winter) - UK - April 2016

    “The value of autumn events rose by an estimated 5.8% in 2015, driven by increased spend on Halloween among young families and Millennials, and continued high purchasing levels for back-to-school. Overshadowed by these events and the Christmas build-up, the retail boost from Bonfire Night is ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    April 2016
    UK
  7. Bicycles - UK - March 2016

    “Participation among women has grown much faster than that among men but it is still significantly lower and there is considerable potential for developing the frequency with which women ride.”
    – Michael Oliver – Senior Leisure and Media Analyst

    This report covers the following issues:

    • How can ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    March 2016
    UK
  8. Digital Trends Spring - UK - March 2016

    “Digital wallets still struggle to attract mainstream interest, but almost three quarters of those who use the technology do so almost every time they have the opportunity. This suggests that the service can actually offer compelling benefits to users, and that continued usage should naturally ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    March 2016
    UK
  9. Digital Advertising - UK - March 2016

    “The digital channel provides advertisers with a unique benefit that is difficult to replicate using other media formats – the ability to target a specific individual, with a specific message, at a specific time.
    In order for the industry to maintain that advantage it is crucial that brands manage ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    March 2016
    UK
  10. Marketing to Young Adults - UK - March 2016

    “Whilst it may be possible to buy the attention of young adults in the short run, brands looking to foster long lasting relationships will need to look beyond price promotions and discounting. Hiring and rental services present a strong option for brands looking to engage with young adults, ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    March 2016
    UK
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