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Europe Market Research

Mintel provide a range of market reports for Europe, across a number of industries and sectors. Available reports can include:

Market Data Reports for Europe

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in Europe. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for Europe.

Consumer Research Reports for Europe

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in Europe. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Brand Leaders - UK - December 2016

    “Perceptions of the biggest brands in FMCG sectors tend to be fairly secure and steady, suggesting that consumers have a mindset about familiar brands that rarely wavers. However, in other more dynamic markets there is less of a bias towards heritage brands, allowing new entrants to compete with ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  2. Visitor Attractions - UK - December 2016

    “Visitor attraction numbers should continue on their growth path towards 2021. People are looking to escape the political and economic uncertainty that dominates the news at the moment. This means that they will be looking for forms of escapism close to home. The fall in value of the pound makes ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  3. Sports Participation - UK - December 2016

    “Participation sport is turning to technology to help it kick on from the plateau it has inhabited since the London 2012 Olympics, with its first target being to move beyond the individual focus of performance tracking and develop new products and services that promote the fun and social sides of ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  4. Attitudes towards Weddings - UK - December 2016

    “Nearly half of all adults have attended at least one part of a wedding/civil partnership celebration in the last three years, presenting opportunities for retailers to tap into the need for gifts and new clothes amongst future guests. The charity sector could also look to benefit from stronger ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  5. Premium Brands - UK - November 2016

    “There are different approaches to the perception of premium attributes among consumers. Brands that are considered exclusive by a higher proportion of consumers tend to conform to the traditional idea of luxury, however, brands that benefit from a high-quality image are often everyday brands that ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    November 2016
    UK
  6. The Affluent Consumer - UK - November 2016

    “The EU referendum in June 2016 has sparked a wave of economic uncertainty across the UK, with Britain’s most wealthy consumers a key consumer group for brands and businesses. Affluent consumers have the drive and financial ability to buy into Brand Britain, and so marketing and products that play ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    November 2016
    UK
  7. TV Viewing Habits - UK - October 2016

    “Binge watching is increasingly becoming the preferred method for watching TV series, particularly among younger viewers. However, for select TV series having a stalled release structure can still bring major gains in terms of boosting profile, anticipation and engagement as social media becomes ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    October 2016
    UK
  8. Digital Trends Autumn - UK - October 2016

    “Parents are not necessarily the first consumer group that comes to mind when thinking about targets for new technology, but they actually emerge throughout our consumer research as key targets for a number of sectors, both in terms of intention to purchase or upgrade products and interest in the ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    October 2016
    UK
  9. Consumer Attitudes towards Challenger Brands - UK - October 2016

    “Consumer expectations of financial services providers are growing, giving challengers an opportunity to meet people’s needs where the more traditional providers cannot. However, increasing awareness levels and highlighting their differences will be key to consumer consideration of challengers. ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    October 2016
    UK
  10. Healthy Lifestyles - UK - October 2016

    “A third of adults believe that they are healthier now than they were a year ago, reflecting the UK’s booming interest in healthy living. However, healthy habits are hard to adopt, and even harder to sustain. The perceived higher cost of healthy food is also a significant barrier. Brands and ...

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    US $2,808.06 (Excl.Tax)
    Consumer Report
    October 2016
    UK
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