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Latin America Market Research

Mintel's market research reports make sure you always see the bigger picture with country-by-country coverage across Latin America. Our unrivalled research and analysis lets you compare sales, strategies and consumer behaviour across more than a dozen nations, offering a 360 degree view of the business environment in one of the fastest-growing regions of the world.

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No. of reports 1 of 349
  1. Household Cleaners: Incl Impact of COVID-19 - Brazil - May 2020

    • Consumer Report
    • May 2020
    • Brazil

    “Household cleaning is an essential activity that has been significantly impacted by the COVID-19 pandemic. Brazilians are interested in products that offer high efficiency and practicality when it comes to disinfecting environments. In addition, refillable formats and ...

    US $3,995.00 (Excl.Tax)
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  2. Ice Cream: Incl Impact of COVID-19 - Brazil - April 2020

    • Consumer Report
    • April 2020
    • Brazil

    "Brazil’s ice cream market should continue to face the challenges imposed by the country’s economic difficulties and the population’s greater health concerns. Brands and companies, however, have the opportunity to overcome these barriers by investing in technologies that make ...

    US $3,995.00 (Excl.Tax)
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  3. Haircare: Incl Impact of COVID-19 - Brazil - April 2020

    • Consumer Report
    • April 2020
    • Brazil

    “The haircare market is one of the most important categories for Brazilian consumers, who have adopted a more natural look. As a consequence, the demand for products that offer not only beauty benefits but also healthy attributes for the hair and scalp grows consistently.In ...

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  4. Meat and Poultry: Processed, Non-processed and Alternatives - Brazil - April 2020

    • Consumer Report
    • March 2020
    • Brazil

    “Price and health concerns are the main reasons why Brazilian consumers are eating meat or meat alternatives less often. Brands and companies, therefore, need to be creative and find ways of offering affordable options that can be perceived as a treat, and remind consumers ...

    US $3,995.00 (Excl.Tax)
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  5. Snacking Consumption Habits - Brazil - March 2020

    • Consumer Report
    • March 2020
    • Brazil

    “The snack category has been driven to focus on healthy options, whether through legal regulations or consumer demand. It is important, however, to keep in mind that one of its primary functions is to be convenient, thus it is essential to think about formats that offer ...

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  6. Cheese - Brazil - March 2020

    • Consumer Report
    • February 2020
    • Brazil

    “Brazil’s cheese market, despite its concentration in terms of types and formats consumed, has great potential to grow and expand both in sales and consumption frequency. Brands and companies need to invest in products that can be consumed in different circumstances beyond ...

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  7. Brazilian Pet Owners - Brazil - February 2020

    • Consumer Report
    • January 2020
    • Brazil

    “The survey shows 69% of Brazilians have a pet, which means there is a great opportunity for brands and companies to offer products and services in this segment of the market. More than half of those who have a pet feel more like a pet parent than a pet owner, an indication of ...

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  8. Beauty Influencers - Brazil - February 2020

    • Consumer Report
    • January 2020
    • Brazil

    “Beauty influencers have become popular among consumers on social media and have migrated to the beauty and personal care retail market, creating their own brands and reaffirming their potential in the segment. Traditional brands, therefore, have started making partnerships ...

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  9. Foodservice - Brazil - February 2020

    • Consumer Report
    • January 2020
    • Brazil

    “As consumers demonstrate certain resistance in trying new restaurants and dishes, the foodservice category has the challenge of expanding its reach beyond pizzerias and snack bars, as well as increasing consumption frequency in general. In order to do that, it is necessary to ...

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  10. Busy Lifestyles - Brazil - December 2019

    • Consumer Report
    • December 2019
    • Brazil

    “Brazilians have an intense routine, and as a consequence have little time to take care of their physical and mental wellbeing. The lack of physical activity, in addition to opting for practical instead of healthy food and working extra hours, makes them feel stressed, anxious ...

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No. of reports 1 of 349