Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

Latin America Market Research

Mintel's market research reports make sure you always see the bigger picture with country-by-country coverage across Latin America. Our unrivalled research and analysis lets you compare sales, strategies and consumer behaviour across more than a dozen nations, offering a 360Ëš view of the business environment in one of the fastest-growing regions of the world.

  • tick2Online access

  • tick3Previous editions

  • tick4Multiple formats

No. of reports 1 of 44
  1. Skincare - What's Happening in Ingredients and Format Trends - Brazil - October 2019

    • Consumer Report
    • October 2019
    • Brazil

    “Facial and body skincare products have some challenges to overcome in order to attract more and more Brazilian consumers to the category. Few brands develop facial products for sensitive skin, for example, and many products do not seem to be suitable for the main skin types ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  2. Color Cosmetics - Consumers' Needs that May Drive Innovation - Brazil - September 2019

    • Consumer Report
    • September 2019
    • Brazil

    “Brazil’s makeup market has a few challenges to face. There is still a small number of brands focusing on social inclusion and individuality or developing products aimed at older generations. In addition, products such as eyeliners, blushes, and illuminators are more likely to ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  3. Haircare - Shampoo, Conditioner, Treatment and Coloring - Brazil - April 2019

    • Consumer Report
    • April 2019
    • Brazil

    “The haircare products market has been trying to bring innovations to Brazil. Several marketing campaigns and actions demonstrate the importance of the category in the country. However, consumers still seem to be afraid regarding the use of certain products – such as hair ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  4. Beauty Retailing - Brazil - November 2018

    • Consumer Report
    • November 2018
    • Brazil

    "Brazil's beauty retailers still perform simple actions to attract consumers to their stores, compared to what has been done in countries such as the US. The competition is getting increasingly fiercer, as pharmacies merge to become stronger and big players in the sector buy ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  5. Fragrances - Brazil - November 2018

    • Consumer Report
    • November 2018
    • Brazil

    "The fragrance market in Brazil has had one of the best performances in recent years when it comes to retail sales. The national brands expanded their sales channels and brought new fragrances to the market, which, combined with the Brazilian habit of using perfume, helped ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  6. Vitamins and Supplements - Focus on Sports Nutrition - Brazil - September 2018

    • Consumer Report
    • September 2018
    • Brazil

    "Brazil's supplements market goes through a historic moment, with the implementation of a specific legislation for the sector. The new rules should help raise the perception of quality and safety of the products, whose benefits will be scientifically proven. Manufacturers, ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  7. Color Cosmetics - Brazil - July 2018

    • Consumer Report
    • July 2018
    • Brazil

    “The category of color cosmetics has several opportunities to innovate in Brazil, offering different formats, textures, and claims. In addition, new technologies have changed the market, thus brands have tried to adapt by offering augmented reality apps, developing marketing ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  8. Men's Attitudes to BPC - Brazil - May 2018

    • Consumer Report
    • May 2018
    • Brazil

    “The BPC products for men have some challenges to overcome. It’s more common to see men with a beard and mustache nowadays, for example, but most of them still do not use any facial hair product. In addition, barbershops need to find creative ways to attract these consumers, as ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  9. Haircare - Shampoo, Conditioner, Treatment and Coloring - Brazil - April 2018

    • Consumer Report
    • April 2018
    • Brazil

    “The Brazilian haircare market is constantly innovating. New trends, such as natural, organic, and vegan products, as well as options for different hair types, such as curly and Afro-textured; new washing techniques, such as no-poo/low-poo; and line extensions, such as ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  10. Pharmacy Retailing - Brazil - February 2018

    • Consumer Report
    • February 2018
    • Brazil

    "Brazilian pharmacies face fierce competition. With so many drugstores trying to attract consumers, they will need to adapt to the modern era, offering mobile apps that facilitate the purchasing process and improve the communication with pharmacists, for example. In addition, ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
No. of reports 1 of 44