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North America Market Research

Mintel's market research reports make sure you always see the bigger picture with country-by-country coverage across North America. Our unrivalled research and analysis lets you compare sales, strategies and consumer behaviour across the USA, Canada and Mexico, offering a 360 degree view of the business environment in one of the most commercially important regions of the world.

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9 Item(s)
  1. Senior Lifestyles - US - December 2013

    • Consumer Report
    • December 2013
    • US

    “Today’s seniors are living longer, are more connected and informed, and lead a more active lifestyle than they did a few decades ago. As the 76 million strong Baby Boomer generation shifts toward senior status, the future over-65s will be even more diverse, tech savvy, active ...

    US $4,395.00 (Excl.Tax)
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  2. Children's Clothes Shopping - US - November 2013

    • Consumer Report
    • November 2013
    • US

    “Given that a third of parents interviewed shop for children’s clothing online and the exponential growth experienced overall by online shopping, should retailers in this market be learning from Best Buy’s stated intention to move away from the large store format and to a more ...

    US $4,395.00 (Excl.Tax)
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  3. Men's Personal Care - US - October 2013

    • Consumer Report
    • October 2013
    • US

    “The men’s personal care category is expected to grow steadily into 2018. However, there are some challenges. Companies need to look for ways to better engage with older men, determine how male-specific skincare and haircare products can better compete with general market ...

    US $4,395.00 (Excl.Tax)
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  4. Marketing to Moms - US - September 2013

    • Consumer Report
    • September 2013
    • US

    “In addition to advertising overexposure, moms are confronted with issues such as safety, childhood bullying, health and nutrition, and the influence of social media. Understanding moms’ top concerns as they relate to her children—and her aspirations for them—can help brands ...

    US $4,395.00 (Excl.Tax)
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  5. Marketing to Non-Traditional Parents - US - September 2013

    • Consumer Report
    • September 2013
    • US

    “Non-traditional parents face the same challenges as traditional parents in providing for their kids and doing so in the most cost-effective ways possible. Marketers can acknowledge non-traditional families and the fact that their family settings have become more common by ...

    US $4,395.00 (Excl.Tax)
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  6. Baby Durables - US - September 2013

    • Consumer Report
    • September 2013
    • US

    “There are many factors impacting the market for baby durables. The rising birthrate in the U.S. and shifting parent and family dynamics are likely to affect purchasing in this category. Most parents are likely to buy new items when purchasing baby durables; however there is a ...

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  7. Kids and Dining Out - US - July 2013

    • Consumer Report
    • July 2013
    • US

    “Children are shifting in the way they use restaurants. They are ordering from many different areas of the menus, in part because of parental health concerns as well as a lack of sophisticated options. The meal toy traditionally drew in kids, but children are becoming ...

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  8. Disposable Baby Products - US - April 2013

    • Consumer Report
    • April 2013
    • US

    “While disposable baby products enjoy high household penetration and purchase incidence among those households with babies and toddlers, the market has experienced stagnant sales in the past five years. Private label offerings are grabbing market share and sales; challenging ...

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  9. Baby Boomers' Leisure Trends - US - January 2013

    • Consumer Report
    • January 2013
    • US

    “Because the baby boom generation comprises nearly 76 million individuals born across a span of nearly two decades, the leisure habits and preferences within this group vary tremendously based not only on age, but also life stage, family responsibilities, and finances, to name ...

    US $4,395.00 (Excl.Tax)
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9 Item(s)