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North America Market Research

Mintel's market research reports make sure you always see the bigger picture with country-by-country coverage across North America. Our unrivalled research and analysis lets you compare sales, strategies and consumer behaviour across the USA, Canada and Mexico, offering a 360Ëš view of the business environment in one of the most commercially important regions of the world.

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10 Item(s)
  1. Cruises - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "In 2018, the global cruise industry earned an estimated $4.56 billion (a 4.6% increase over 2017) and carried an estimated 26 million annualized passengers. River cruising has become more popular over the last few years. It is poised to become even more popular as travelers ...

    US $4,395.00 (Excl.Tax)
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  2. Travel Tech - US - November 2019

    • Consumer Report
    • November 2019
    • US

    "People love travel, and they love technology. When the two meet, the smartphone reigns as the primary device used while traveling. Tech is used to both solve travel issues and alleviate boredom, but advancement in adaptation is tempered by skepticism. Brands will have to meet ...

    US $4,395.00 (Excl.Tax)
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  3. Active Outdoor Enthusiasts - US - November 2019

    • Consumer Report
    • November 2019
    • US

    "The outdoor recreation market is populated by a large, stable group of dedicated outdoor enthusiasts who tie their identities to their favorite outdoor activities. Consumers have a tendency to gravitate toward the familiar, making family, friends and even influencers important ...

    US $4,395.00 (Excl.Tax)
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  4. Hotel Alternatives - US - July 2019

    • Consumer Report
    • July 2019
    • US

    "The number of non-hotel lodging choices available to travelers has exploded in the last decade, becoming a categorical juggernaut in the travel industry. Younger, more experience-minded travelers jumped on early, and in fact remain hotel alternatives’ strongest supporters. ...

    US $4,395.00 (Excl.Tax)
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  5. Hotels - US - June 2019

    • Consumer Report
    • June 2019
    • US

    "The hotel market is strong, estimated to garner $265.8 billion in revenue in 2019, and showing strong numbers in occupancy rate, average daily rate (ADR) and revenue per available room (RevPAR). Travelers feel that hotels are a vital part of vacations, and with brands ...

    US $4,395.00 (Excl.Tax)
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  6. The Experiential Traveller - Canada - May 2019

    • Consumer Report
    • May 2019
    • Canada

    "Canadians are savvy leisure travellers, with the majority having taken an overnight leisure trip in the past year. Most consumers have eaten at a local restaurant in the past year, which ranks as a top travel priority. Travel influencers revolve around exploring new places, ...

    US $4,395.00 (Excl.Tax)
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  7. Holiday Travel - US - May 2019

    • Consumer Report
    • May 2019
    • US

    "Seven in 10 Americans travel during the summer or winter holidays. These trips have varied methods and motivations, whether it is a family piling into the car to visit Grandma at Christmas or married retirees taking a long summer vacation to Hawaii. However, travelers’ ...

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  8. Vacation Planning - US - April 2019

    • Consumer Report
    • April 2019
    • US

    "Seven in ten (72%) of US consumers went on an overnight vacation in the last year. Their love of travel meant an estimated $499.7 billion dollars in revenue for companies in the vacation travel industry, a number that is expected to grow steadily in the next five years. This ...

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  9. Family Vacations - Canada - February 2019

    • Consumer Report
    • February 2019
    • Canada

    "Canadians are inclined towards leisure travel, with the majority having taken an overnight leisure trip in the past two years. In this same period, a quarter of consumers had gone on a leisure trip with their children under the age of 18 and most went with their ...

    US $4,395.00 (Excl.Tax)
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  10. The Business Traveler - US - February 2019

    • Consumer Report
    • February 2019
    • US

    "Projected to reach over $300 billion in 2018, the business travel market is robust, and continues to grow just as the largest generation, Millennials, become the plurality generation in the workforce. As such, not only are issues such as efficiency and convenience important to ...

    US $4,395.00 (Excl.Tax)
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10 Item(s)