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North America Market Research

Mintel's market research reports make sure you always see the bigger picture with country-by-country coverage across North America. Our unrivalled research and analysis lets you compare sales, strategies and consumer behaviour across the USA, Canada and Mexico, offering a 360Ëš view of the business environment in one of the most commercially important regions of the world.

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No. of reports 1 of 272
  1. Gaming Trends: 2020 - US - December, 2019

    • Consumer Report
    • December 2019
    • US

    "Global gaming revenue estimated to reach $152.1 billion by the end of 2019, representing 66% growth from 2015. While only representing a fraction of the market, the US gaming market is growing in tandem with global expectations. In 2019, the US even gained some share on the ...

    US $4,395.00 (Excl.Tax)
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  2. Pick-Ups - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Pickup trucks are one of those iconic American vehicles that whether you own one or not, you’re bound to have an opinion on the segment as well as those that buy them. Despite concerted efforts to shed the stereotypes that have followed pickups for years, they persist. Pickup ...

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  3. Major Household Appliances - Canada - December 2019

    • Consumer Report
    • December 2019
    • Canada

    "While much of the discussion around major household appliances revolves around smart technology, the reality is most remain interested in ‘the basics’. Namely, they want functional appliances, which is another way of saying that they do not break down often and ‘just work’. ...

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  4. Digital Video - Canada - December 2019

    • Consumer Report
    • December 2019
    • Canada

    "Canadians are keen consumers of video entertainment with most using cable/satellite pay TV, as well as on-demand streaming services and free streaming services. Free trials motivate consumers to subscribe to paid video streaming services, but at the same time, they may be ...

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  5. The Path to Online Purchase: Understanding the Consumer - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "The path to online purchase lives in a blended state of online and offline experiences. eCommerce offers an opportunity for retailers to connect with consumers beyond convenience and competitive price offerings. While these two components are necessary for a successful ...

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  6. How Online Shopping for VMS is Evolving for Consumers - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Most consumers are generally comfortable with online purchasing, and the VMS market is emerging as a strong segment in this space. The VMS category is well-suited for online purchasing, with primarily shelf-stable products that ship easily and lend well to stocking up. Still, ...

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  7. Mattresses - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Mattress sales are growing gradually as innovations in both retailing practices and products continue to drive interest across the market. While sales are limited by the high penetration and long lifespan of products within the category, consumers’ desire to pursue ...

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  8. Foodservice in Retail - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "The retail prepared foods business is growing quickly year over year, with more people purchasing them and making more frequent purchases. This is largely thanks to prepared foods’ ability to deliver affordable convenience and a satisfying variety of options to time-strapped ...

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  9. Loyalty in Financial Services - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Loyalty in the context of financial services is an intrinsically different consideration than one which pertains, for example, to the auto or retail sectors. Whereas the lifetime Chevy buyer is loyal to a tangible and recognizable product produced out of raw materials, the ...

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  10. Black Consumers' Lifestyles and Entertainment - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Black consumers spend more time, on average, each day engaged in leisure activities in comparison to all consumers but still experience challenges in maximizing their downtime due to money as well as work, personal and familial responsibilities. Time with family and friends is ...

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No. of reports 1 of 272