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North America Market Research

Mintel provide a range of market reports for North America, across a number of industries and sectors. Available reports can include:

Market Data Reports for North America

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in North America. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for North America.

Consumer Research Reports for North America

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in North America. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Outdoor Vacation Activities - US - May 2018

    "As travelers put greater emphasis on experiences over destination, vacations that include outdoor activities can provide an escape from daily life. Leisurely outdoor activities appeal to a broader group of vacationers, but active outdoor activities tend to attract a more dedicated group of ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    US
  2. Hispanics and Social Media - US - May 2018

    "Hispanics – due to their youth – are engaged social media users. They find in social media a group of connections/friends who share their personal interests despite having diverse cultural backgrounds, political views, and religious interests. As social media provides Hispanics with a way to find ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    US
  3. Social Media Trends - Canada - May 2018

    Canadians are active social media users with the majority of consumers visiting certain platforms on a daily and weekly basis, with Facebook and YouTube driving much of the social media activity. A notable share of consumers have utilized social media to access discounts and special offers, and ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2018
    Canada
  4. American Lifestyles: Markets in Motion - US - April 2018

    “After seeing that the divisive political climate did little to disrupt the economy in 2017, Americans seem ready to roll with the punches this year. The headlines may be highlighting the Russia investigation, potential tariffs, and talks with North Korea, but most Americans will be focused on the ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2018
    US
  5. Canadian Lifestyles: Redefining the Mainstream - Canada - April 2018

    “Not only are consumers currently feeling better about their financial situations this year, the majority of Canadians also feel that their financial goals are attainable. Even though there isn’t necessarily a Canadian version of the ‘American Dream’, there is a sense of optimism that exists ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2018
    Canada
  6. Marketing to Young Adults - Canada - April 2018

    "The young adult demographic is a unique group of consumers who present a potentially long-term benefit for brands. They are transitioning from childhood to adulthood, while planning out their career and life goals. The opportunity for brands is to establish a relationship with these consumers ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2018
    Canada
  7. Marketing to Kids and Tweens - US - March 2018

    "In order to reach kids and tweens, marketers will likely have to consider strategies that include parents as decision makers, while at the same time appealing to kids. Gaining an understanding of the topics that kids are interested in, and areas where parents are supportive, can help guide brand ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2018
    US
  8. Activities of Kids and Teens - US - March 2018

    For kids, few activities compare to the enjoyment and excitement that the internet, cell phones, and media can provide. The internet, in particular, plays a significant role in the types of activities kids are participating in now, and are interested in doing more of in the future. However, ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2018
    US
  9. Hispanics' Content Consumption and Sharing - US - February 2018

    "As the digital divide between Hispanics and the general population closes, the Hispanic population is consuming a vast array of content on a multitude of platforms. TV is still the center of Hispanic households, but online services are successfully complementing traditional media channels by ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2018
    US
  10. Kids as Influencers - US - February 2018

    "Typically, parents with children under the age of 18 are in their prime earning and spending years, making them a critical audience for brands to win – and kids have an undeniable impact on parents’ spending decisions. As seen in Mintel’s analysis, the nature of this impact does however vary ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2018
    US
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