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North America Market Research

Mintel provide a range of market reports for North America, across a number of industries and sectors. Available reports can include:

Market Data Reports for North America

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in North America. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for North America.

Consumer Research Reports for North America

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in North America. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Teen Trends - US - June 2019

    "Although they represent a small share of the population and spending power, teens continue to dictate where the US market is going and how it will look in the future. Parents still have a significant amount of power over teens and their choices, but teens are asserting their independence now more ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2019
    US
  2. Marketing to Millennials - US - June 2019

    "There are currently about 80 million Millennial consumers aged 25-42 in the US. Finances top their list of concerns and many are working to pay off student loans and credit card debt. Nevertheless, they are reaching the milestones of adulthood; most are married, the majority have children and ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2019
    US
  3. Holiday Travel - US - May 2019

    "Seven in 10 Americans travel during the summer or winter holidays. These trips have varied methods and motivations, whether it is a family piling into the car to visit Grandma at Christmas or married retirees taking a long summer vacation to Hawaii. However, travelers’ attitudes around how they ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2019
    US
  4. Marketing to Gen Z - US - May 2019

    "Generation Z is growing up. They are focused on the future and feel tremendous pressure to succeed. They are close to their parents and still rely on them financially, but are optimistic about their future careers. They are more into social media and video games than older generations, and ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2019
    US
  5. Parents' Online Shopping Habits - US - April 2019

    "Parents are active online shoppers and their varied needs cause them to shop a variety of items and retailers. However, that doesn’t mean hesitation to buy online is non-existent and some parents require convincing to shop for more than just replacement or restock items and to feel comfortable ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2019
    US
  6. Activities of Toddlers and Preschoolers - US - March 2019

    "The formative toddler and preschool years are crucial for a child’s development. Many parents feel pressured to focus their children’s activities on skill building. Physically active play and reading aloud from books are among the top activities that parents do with their kids. However, watching ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2019
    US
  7. Beauty Influencers - US - February 2019

    "The power of beauty influencer marketing continues to grow, with women flocking to social media for tutorials and product reviews. Most women follow beauty influencers to learn more about trends, and the use of influencers can shorten the learning curve while minimizing the risk often associated ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2019
    US
  8. Families and Technology - US - February 2019

    "Mobile devices and digital platforms have significantly impacted the lives of kids, teens, and parents. Parents are divided on whether this impact is a good thing. They worry about people who may present a threat to their kids online and take varying measures to monitor and control their kids’ ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2019
    US
  9. Senior Lifestyles - Canada - January 2019

    "Knowing that seniors are the fastest growing segment of the population makes them intuitively an increasingly important segment for marketers to pay attention to. Seniors are bucking stereotypical images and increasingly showing an interest in following their passions and dropping the sentiment ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2019
    Canada
  10. Family Car Buying - Canada - December 2018

    "Most Canadians planning on purchasing a vehicle in the next three years are considering sedans or SUVs (Sports Utility Vehicles). Parents in particular are more likely to consider SUVs, minivans, wagons/hatchbacks and full-size vans, which are typically synonymous with ‘family vehicles’. ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    December 2018
    Canada
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