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North America Market Research

Mintel provide a range of market reports for North America, across a number of industries and sectors. Available reports can include:

Market Data Reports for North America

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in North America. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for North America.

Consumer Research Reports for North America

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in North America. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Brand Perceptions of Canadian Financial Service Institutions - Canada - May 2015

    “Although there is a common perception that all banks are the same, a more in-depth look beneath the surface reveals distinct brand characteristics with some major players succeeding in projecting a more innovative and friendly brand image.”

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2015
    Canada
  2. Loyalty in Financial Services - Canada - April 2015

    “The preference of high income earners for unique/non-purchasable rewards is an opportunity for marketers to think out-of-the-box and come up with creative rewards which may not be materially extravagant, but appeal to the status conscious.”>

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2015
    Canada
  3. Consumer Lending - Canada - March 2015

    “Leveraging the goodwill generated through customer interactions while selling complex products such as mortgages, can be a catalyst for the sale of other lending products.”

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2015
    Canada
  4. Attitudes towards Technology in Financial Services - Canada - March 2015

    “Consumers are looking for new ways to interact with their banks. While incentives may help to encourage the adoption of mobile banking actions, communicating course of actions and safeguards in-place in case of security breaches should help positively influence adoption of mobile transactions.”

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2015
    Canada
  5. Banks and Credit Unions - Canada - February 2015

    “The death of the traditional branch network, widely touted a few years back, appears to be greatly exaggerated.”

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2015
    Canada
  6. Savings and Investments - Canada - January 2015

    “Devising innovative incentive schemes is the key to encouraging product consolidation and achieving the Holy Grail of increasing customer wallet share in the savings and investments marketplace.”

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2015
    Canada
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