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North America Market Research

Mintel provide a range of market reports for North America, across a number of industries and sectors. Available reports can include:

Market Data Reports for North America

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in North America. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for North America.

Consumer Research Reports for North America

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in North America. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Smartphones - Canada - May 2019

    "The primary focus of this Report will be to better understand smartphone ownership, purchase decisions and overall attitudes. In particular, it will investigate what kind of smartphone consumers own, why they chose it, perceptions of the differences from one smartphone to the next and even a ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2019
    Canada
  2. Digital Trends - Asian Consumers - US - May 2019

    "Although the Asian American population is small, it is incredibly influential to the development of emerging tech trends in the US. A mobile-first strategy and smart home integration will be important to reaching this tech-savvy group as they look to connect to their domestic and international ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2019
    US
  3. Digital Trends - Hispanics - US - May 2019

    "Hispanics’ reliance on fast and stable internet services is growing as they are online and own a variety of technology devices for the household and personal use. The internet is enhancing Hispanics’ content consumption through streaming services, and it is also enabling Hispanics to connect to ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2019
    US
  4. Smart Homes - US - May 2019

    "The smart home is an all-encompassing term to capture the increasing trend of connected devices in the home. Consumers have more household functions available with the touch of a button or a call to a digital personal assistant. There are numerous options to incorporate smart or connected ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2019
    US
  5. Digital Trends - Black Consumers - US - May 2019

    "Digital technology touches all Black consumers, whether it is a tool of convenience, a connector to their social circle, or most importantly an accessible entertainment center. Desired innovations for this consumer are rooted in a desire for better accessibility through the internet and wireless ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2019
    US
  6. Parents' Online Shopping Habits - US - April 2019

    "Parents are active online shoppers and their varied needs cause them to shop a variety of items and retailers. However, that doesn’t mean hesitation to buy online is non-existent and some parents require convincing to shop for more than just replacement or restock items and to feel comfortable ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2019
    US
  7. Electronics Retailing - US - April 2019

    "Buoyed by a relatively stable economy, the CE (consumer electronics) retailing industry is enjoying an upward sales trajectory with no end in sight. Amazon has usurped Best Buy in sales, but Best Buy’s strong service model and exemplary omnichannel approach keep it alive and thriving. In the ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2019
    US
  8. Digital Trends (Consumer) - US - April 2019

    "Consumers have accepted the vital role that technology plays in their daily lives. Media preferences dictate how new technology is used and where people spend most of their time online. New software will likely focus on speed and reliability rather than “wow” factor to sustain long-term ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2019
    US
  9. Laptops, Desktops and Tablets - Canada - April 2019

    "Most Canadians are considering the purchase of a laptop, desktop or tablet within the next year. This indicates a positive trajectory for the category considering most already personally own or have these devices in their households. The importance of upgrades and replacement within the category ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2019
    Canada
  10. Mobile Network Providers - US - April 2019

    The majority of the mobile telecommunications market consists of smartphone owners, and consumers are using more data every day. While pricing is the most important factor behind network choice, consumers are increasingly looking for unlimited plans. Network coverage and reliability are top ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2019
    US
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