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US Market Research

Mintel provide a range of market reports for US, across a number of industries and sectors. Available reports can include:

Market Data Reports for US

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in US. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for US.

Consumer Research Reports for US

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in US. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Digital Video - US - November 2018

    "As new players enter the streaming market and established names invest in unique consumer experiences, digital video platforms are staking their claim in a crowded media landscape. The domination of a few key players and increasing consumer interest have bolstered revenue, but made it difficult ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    November 2018
    US
  2. Pay TV - US - November 2018

    "Television is an essential element of nearly all US homes. The pay TV industry is going through a period of rapid change, with traditional cable and satellite companies now competing for market share against a host of new streaming contenders. During this transformation, corporations and ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    November 2018
    US
  3. Streaming Audio - US - October 2018

    “The competitive landscape for streaming audio is fairly level in terms of service offerings, but a few standouts have dominated through partnerships with other services and easy access to extensive libraries. Paid streaming apps likely find that their biggest competition is the free version they ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2018
    US
  4. Digital Trends (Hardware) - US - September 2018

    "In the modern tech market, efficient devices are expected and consumers are increasingly looking for connection between devices to contribute to a cohesive experience. Hesitation toward new, unproven technology has hindered growth in emerging categories, but advancements in displays and voice ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2018
    US
  5. The Magazine Reader - US - July 2018

    "The plight of print publications in the 21st century has been much publicized, and remains ongoing. Total print and digital copies sold fell from 2010-17, and as a result, ad sales have fallen. However, there remain bright spots for the industry, including the successful emergence of digital ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    July 2018
    US
  6. Attitudes toward Gaming - US - June 2018

    "While video games may serve the simple purpose of casual entertainment for most, a smaller share of dedicated gamers care a great deal about what they play. The casual nature of mobile gaming can appeal to a wider net of people, but console and computer gamers will drive trends and advancements ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2018
    US
  7. Digital Trends (Consumer) - US - March 2018

    With ever expanding means of accessing the internet, ranging from skills on smart speakers to television apps to podcasts, brands face an increasingly daunting task of determining the best points of contact; adding to the difficulty of this task is the finding that the same demographic groups run ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2018
    US
  8. Hispanics' Content Consumption and Sharing - US - February 2018

    "As the digital divide between Hispanics and the general population closes, the Hispanic population is consuming a vast array of content on a multitude of platforms. TV is still the center of Hispanic households, but online services are successfully complementing traditional media channels by ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2018
    US
  9. Television Advertising - US - January 2018

    "Many online adults viewed a commercial via linear television in the last week, and these ads continue to have a powerful influence; the majority of viewers for every category surveyed have had some positive responses to commercials, including the desire to learn about new products and gain new ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2018
    US
  10. Black Consumers' Content Consumption and Sharing - US - January 2018

    "In spite of factors that could limit entertainment options, Black consumers make video content a priority in their leisure time. Although there is interest in sharing thoughts and experiences, consumption of content seems to be a preference over creation. Live TV is a particularly important ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2018
    US
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