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US Market Research

Mintel provide a range of market reports for US, across a number of industries and sectors. Available reports can include:

Market Data Reports for US

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in US. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for US.

Consumer Research Reports for US

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in US. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Digital Trends - Asian Consumers - US - May 2019

    "Although the Asian American population is small, it is incredibly influential to the development of emerging tech trends in the US. A mobile-first strategy and smart home integration will be important to reaching this tech-savvy group as they look to connect to their domestic and international ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2019
    US
  2. Gen Z Beauty Consumer - US - May 2019

    "Generation Z consists of an array of young consumers at different stages in life. This diverse age range can be a challenge for brands as some Gen Zs are completely dependent on their parents, while others are branching out on their own for the first time. Regardless of age, these consumers are ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2019
    US
  3. American Lifestyles: Implications of Being On Display - US - April 2019

    “Consumers have the option to switch off and disconnect from social media and online chatter by simply putting down their phones. Brands, however, don’t have this luxury. With an emphasis on transparency, consumers want to know exactly what they’re buying – from the provenance of the ingredients, ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2019
    US
  4. Digital Trends (Consumer) - US - April 2019

    "Consumers have accepted the vital role that technology plays in their daily lives. Media preferences dictate how new technology is used and where people spend most of their time online. New software will likely focus on speed and reliability rather than “wow” factor to sustain long-term ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2019
    US
  5. Attitudes Toward Gaming - US - March 2019

    "The prominence of gaming in pop culture cannot be dismissed or ignored. Gaming is competing with music, TV, and movies in the media landscape – and among a substantial audience, it’s winning. Video game streamers, eSports, and competitive mobile gaming have all changed what opportunities are ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2019
    US
  6. Beauty Influencers - US - February 2019

    "The power of beauty influencer marketing continues to grow, with women flocking to social media for tutorials and product reviews. Most women follow beauty influencers to learn more about trends, and the use of influencers can shorten the learning curve while minimizing the risk often associated ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2019
    US
  7. Internet Influencers - US - February 2019

    "Influencers can bring authenticity to brand communications. While consumers who follow influencers may know when they are being sold to, they still value the entertaining and honest depictions of real life that are projected online. Influencer marketing will continue to evolve as user-generated ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2019
    US
  8. Health Management Trends - US - January 2019

    "The health and wellness market has grown from an industry to a culture, expanding the definition of what it means to be healthy in more holistic terms. All adults report doing something for the benefit of their health and wellbeing so brands have an opportunity to connect with consumers to ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2019
    US
  9. Lifestyles of Young Families - US - January 2019

    "Fewer Americans are having children and there are now fewer families with kids under age 12 in the US compared to previous decades. One of the top challenges parents continue to face is the high cost of childcare, leading some families to rely heavily on family support to bridge gaps in care. ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2019
    US
  10. Black Consumers' Diet and Wellness - US - January 2019

    "Black adults believe that a healthy diet and exercise leads to overall wellness, but their knowledge of what constitutes a healthy lifestyle and their everyday habits are sometimes in conflict with one other. Most Black adults are concerned that their efforts to maintain or improve their health ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    January 2019
    US
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