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US Market Research

Mintel provide a range of market reports for US, across a number of industries and sectors. Available reports can include:

Market Data Reports for US

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in US. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for US.

Consumer Research Reports for US

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in US. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Marketing Health to Women - US - October 2013

    “Women seek solutions to live a healthy life, indicating a need for products that help them to be proactive about their healthcare. Education among key consumer groups, such as lower income as well as Black and Hispanic women will be imperative, especially as implications from the PPACA roll out.”

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2013
    US
  2. Hispanics and Personal Care - US - September 2013

    “In order to grow the Hispanic market, personal care manufacturers need to find new ways to entice Hispanics to try new products and get excited about the shopping experience. Personal care products don’t need to be thought of as a commodity; less acculturated Hispanics still have a long way to go ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2013
    US
  3. Marketing to Moms - US - September 2013

    “In addition to advertising overexposure, moms are confronted with issues such as safety, childhood bullying, health and nutrition, and the influence of social media. Understanding moms’ top concerns as they relate to her children—and her aspirations for them—can help brands tailor messaging that ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    September 2013
    US
  4. Retailer Loyalty Programs - US - August 2013

    “While consumers increasingly expect a personalized retailer experience, they are also worried about privacy and the use of their personal information. Transparency in data collection and usage is critical to building trust. Convincing them that data collected by retailers is being used to enhance ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    August 2013
    US
  5. Obesity - US - August 2013

    “Despite consumers’ interest in eating healthier, they also want food that tastes good. While government, food manufacturers, and restaurants try to provide healthier options to Americans, these organizations are up against several challenges, especially regarding how to market healthy items.”

    – ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    August 2013
    US
  6. Kids and Dining Out - US - July 2013

    “Children are shifting in the way they use restaurants. They are ordering from many different areas of the menus, in part because of parental health concerns as well as a lack of sophisticated options. The meal toy traditionally drew in kids, but children are becoming increasingly sophisticated ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    July 2013
    US
  7. Hispanic Consumers and Financial Services - US - July 2013

    “Engaging with underbanked Hispanics is not a one-off process. Hispanics who do begin using banking products need to be convinced of their ongoing value in order to stay engaged. In addition, Hispanics who do use some banking products can always be educated about other products that they might not ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    July 2013
    US
  8. Lifestyles of the Under- and Unemployed - US - July 2013

    “Many Americans have not recovered from the financial impact of the Great Recession resulting in a rise in the percentage of Americans who are downwardly mobile. These adults need products and services commonly associated with a middle-class lifestyle buy at budget rates as well as ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    July 2013
    US
  9. Hispanic Consumers' Share of Wallet - US - June 2013

    “Hispanics have cut back their spending since the last recession, but are still treating themselves to a certain extent. They are also very reluctant to use any kind of debt to pay for things—preferring to pay cash instead."

    – Tonya Roberts, Multicultural Analyst

    Some issues addressed in this report ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2013
    US
  10. Grocery Pricing and Promotion - US - June 2013

    “Digital promotions represent the future of most industries, including the grocery retail trade. Effective digital promotions do much more than simply re-create the traditional coupon experience on a new platform. Marketers are finding ways to digitally bring value to customers in extraordinary ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2013
    US
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