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US Market Research

Mintel provide a range of market reports for US, across a number of industries and sectors. Available reports can include:

Market Data Reports for US

Mintel’s market data reports will provide you with a comprehensive overview of the market size and share in US. Market data reports also provide a 5 year forecast for the sector and include data on socio-economic data for US.

Consumer Research Reports for US

Mintel’s consumer reports deliver insight and expert analysis into key consumer trends and behaviour in your marketplace, in addition to an overview of the market data and key brands operating in US. Mintel’s consumer reports provide you with easily digestible information to guide your future innovation and move your business forward.

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  1. Digital Trends - Asian Consumers - US - May 2019

    "Although the Asian American population is small, it is incredibly influential to the development of emerging tech trends in the US. A mobile-first strategy and smart home integration will be important to reaching this tech-savvy group as they look to connect to their domestic and international ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    May 2019
    US
  2. Hispanics' Attitudes Toward Advertising - US - April 2019

    "The fast-growing US Hispanic population has reached 59.9 million and counting, or just over 18% of US consumers. With this group expected to increase significantly in both number and buying power in the years to come, it’s a critical audience for marketers to reach. Still, like the average ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2019
    US
  3. Digital Trends (Consumer) - US - April 2019

    "Consumers have accepted the vital role that technology plays in their daily lives. Media preferences dictate how new technology is used and where people spend most of their time online. New software will likely focus on speed and reliability rather than “wow” factor to sustain long-term ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    April 2019
    US
  4. Attitudes Toward Gaming - US - March 2019

    "The prominence of gaming in pop culture cannot be dismissed or ignored. Gaming is competing with music, TV, and movies in the media landscape – and among a substantial audience, it’s winning. Video game streamers, eSports, and competitive mobile gaming have all changed what opportunities are ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2019
    US
  5. Beauty Influencers - US - February 2019

    "The power of beauty influencer marketing continues to grow, with women flocking to social media for tutorials and product reviews. Most women follow beauty influencers to learn more about trends, and the use of influencers can shorten the learning curve while minimizing the risk often associated ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    February 2019
    US
  6. Attitudes toward Gaming - US - June 2018

    "While video games may serve the simple purpose of casual entertainment for most, a smaller share of dedicated gamers care a great deal about what they play. The casual nature of mobile gaming can appeal to a wider net of people, but console and computer gamers will drive trends and advancements ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    June 2018
    US
  7. Digital Trends (Consumer) - US - March 2018

    With ever expanding means of accessing the internet, ranging from skills on smart speakers to television apps to podcasts, brands face an increasingly daunting task of determining the best points of contact; adding to the difficulty of this task is the finding that the same demographic groups run ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    March 2018
    US
  8. Hispanics' Attitudes Toward Advertising - US - November 2016

    "Hispanics consume media content using a variety of devices. They expect advertising to be entertaining, as they prefer ads that are engaging and tell a story. This creates a challenge for advertisers, as they may have more success resonating with Hispanics if they can fit their narratives into ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    November 2016
    US
  9. Streaming Media: Music - US - October 2015

    "Streaming music services have become a principle means of listening to music, now accounting for roughly one in three hours spent with music. The titans of tech, including Apple, Amazon, and Google compete in this space, yet pure-play services such as Pandora and Spotify continue to perform well, ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2015
    US
  10. Mobile Apps - US - October 2015

    "Mobile applications are becoming an increasingly critical part of consumers’ lives, but the market faces challenges in the form of consumer engagement and monetization. There is more pressure than ever to build intuitive apps that offer seamless experiences across devices and to become smarter ...

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    US $4,395.00 (Excl.Tax)
    Consumer Report
    October 2015
    US
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