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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 78
  1. Influencers - UK - January 2020

    • Consumer Report
    • January 2020
    • UK

    “Brands increasingly have to look beyond surface level metrics, such as follower numbers, when deciding which social media influencers to partner with. Influencer authenticity, trust and engagement levels play a key role in actually impacting purchasing behaviour, often making ...

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  2. UK Retail Briefing - January 2020

    • Consumer Report
    • January 2020
    • UK

    This month's UK Retail briefing includes:

    • An Analyst comment - Vestiaire Collective New Home in Selfridges
    • An overview of the latest UK Retail sales.
    • Sector Focus - Clothing and footwear retailing
    • Highlights of the latest UK Retail trend observations
    • Monthly UK retail news headlines ...
    £295.00 (Excl.Tax)
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  3. PC Gaming: Desktops and Laptops - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "From older casual gamers playing simple card games on their home computers to younger gamers investing in dedicated gaming hardware, the PC gaming audience encompasses a vast array of interests. A lack of brand loyalty, coupled with a desire to optimize the gaming experience, ...

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  4. Digital Video - Canada - December 2019

    • Consumer Report
    • December 2019
    • Canada

    "Canadians are keen consumers of video entertainment with most using cable/satellite pay TV, as well as on-demand streaming services and free streaming services. Free trials motivate consumers to subscribe to paid video streaming services, but at the same time, they may be ...

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  5. Gaming Trends: 2020 - US - December, 2019

    • Consumer Report
    • December 2019
    • US

    "Global gaming revenue estimated to reach $152.1 billion by the end of 2019, representing 66% growth from 2015. While only representing a fraction of the market, the US gaming market is growing in tandem with global expectations. In 2019, the US even gained some share on the ...

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  6. Cinemas - UK - December 2019

    • Consumer Report
    • December 2019
    • UK

    “The UK cinema industry looks set to enjoy another bumper year on the back of record-breaking returns in the summer months for admissions at the box office. Wider revenues from retail spend per head look set to grow, as exhibitors upgrade their portfolio of sites to enhance ...

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  7. Magazines - UK - December 2019

    • Consumer Report
    • December 2019
    • UK

    “The magazine market continues to see a decline in circulation, with digital growth failing to offset declining print sales. With such a wealth of free content available online, magazines must offer exclusive, curated content, while current affairs titles must emphasise trust ...

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  8. Movie Theaters - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "The moviegoing audience is stable but continues to be bombarded with increased competition in the entertainment space. Widely available and inexpensive in-home streaming services have lowered consumers’ expectations of what seeing a movie should cost. Investments in ...

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  9. Attitudes towards Video and TV - UK - October 2019

    • Consumer Report
    • October 2019
    • UK

    “While live TV remains important, the decline in live viewing time in recent years shows little sign of change. Younger demographics are prioritising short-form video on social networks and are spending their money on streaming services rather than traditional pay-TV contracts. ...

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  10. Media Trends Autumn - UK - September 2019

    • Consumer Report
    • September 2019
    • UK

    “The make-up of the video subscription streaming market is to change significantly over the coming years with Disney, Apple, WarnerMedia, NBC and BBC/ITV all poised to introduce new options, while removing their content from the current dominant players. We are, though, likely ...

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No. of reports 1 of 78