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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 228
  1. Cooking Sauces, Marinades and Spices - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Consumers – particularly that increasingly important group, Millennials – are more interested in unprocessed foods because they perceive them to be healthier and ‘higher taste’ foods for the unique flavor. Cooking sauces may be able to slow down projected declines, and ...

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  2. LSR: Coffee Houses and Donut Shops - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Coffee house and donut shop consumers say they are worried about the lack of healthy options and the high caffeine content of their beverages. Operators can do a better job of providing a wider variety of foods that their consumers define as healthy and offering beverages with ...

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  3. Small Kitchen Appliances - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Small kitchen appliances must, first and foremost, make food and beverage preparation faster and easier. However, once this core task is met, a host of other motivations and qualities may drive and shape SKA purchasing. How, where, and why different consumers ultimately select ...

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  4. Medicated Skincare - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Medicated skincare product sales are expected to grow steadily in the coming years. Market players can accelerate growth by delivering new product benefits, expanding into new categories, addressing the needs of consumers with chronic skin conditions, and increasing their ...

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  5. Digital and Print Magazines - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Digital editions of magazines have not taken hold to the extent that magazine marketers may have hoped for at the outset of the launch of the iPad. While digital replications of the print format will gain steam looking forward, the discrepancy between hopes for digital and ...

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  6. Condiments and Dressings - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Positioning products as a helping hand to assist less skilled home cooks to achieve the end results they desire should find strong appeal among this group. In contrast, developing more complex products that push experienced cooks beyond their edge may appeal to those looking ...

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  7. First Aid - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “While the first aid market experiences steady sales, growth is limited because consumers tend to use products only when they have an injury. There are opportunities to increase ownership among growing population groups, which could help to boost sales in the coming years.”
    – ...

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  8. The Budget Shopper - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Retailers should strive to make it easy and even fun for customers to use coupons, tailor them as much as possible to customers’ individual tastes, and reward them for telling others about savings they accrued.”– Diana Smith, Senior Research & Apparel Analyst

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  9. Hispanic Consumers and Alcoholic Beverages - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “Hispanics have so many options to choose from when deciding which alcoholic beverages to purchase. They decide based on the occasion and the people that they will be with. However, it is seldom that they purchase something they are not familiar with. Bars and restaurants are ...

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  10. Auto Service, Maintenance and Repair - US - December 2014

    • Consumer Report
    • December 2014
    • US

    “While growth in the auto service and repair market is slow and steady, many factors are changing the dynamics of how overall revenues are distributed. Dealerships continue to gain an advantage due to free maintenance programs, while independents and others can push back by ...

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No. of reports 1 of 228