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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 230
  1. Dining Out: A 2017 Look Ahead - US - December 2016

    • Consumer Report
    • December 2016
    • US

    "Restaurant sales are predicted to grow at a steady rate with yearly growth near 4% through 2021. Consumers are craving unique experiences, and legacy chains can no longer rely on what’s worked in the past, especially as the environment becomes more competitive. Across ...

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  2. Live Entertainment Venues - US - December 2016

    • Consumer Report
    • December 2016
    • US

    "As streaming music subscriptions replace album sales, recording artists hit the road to generate income from touring. This has led to an abundance of exciting live shows to choose from in the past few years, including record-breaking concert tours. Fans continue to show their ...

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  3. Life Insurance - US - December 2016

    • Consumer Report
    • December 2016
    • US

    "The majority of American consumers currently have life insurance, but are still looking for ways to customize their current plans. Those who do not have life insurance would be hard-pressed to find a reason to apply for and purchase a policy. Marketers who can inspire ...

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  4. Condiments - US - December 2016

    • Consumer Report
    • December 2016
    • US

    "The large and mature condiments and dressing categories have generated little growth overall over the past five years, a trend that is not expected to change in the next five. Still, these diverse categories hold ample opportunity for brands and retailers that can activate ...

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  5. RTD Alcoholic Beverages - US - December 2016

    • Consumer Report
    • December 2016
    • US

    "RTD (ready-to-drink) alcoholic beverages make up a small share of alcohol sales. Fortunately, declines among prepared spirits-based cocktails and wine coolers may be slowing. The category delivers on convenience, with the highest percentage of participants turning to RTDs over ...

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  6. Auto Service, Maintenance and Repair - US - December 2016

    • Consumer Report
    • December 2016
    • US

    "Auto service, maintenance, and repair is a critical component of vehicle ownership. Vehicles require regular maintenance and upkeep to ensure their longevity and use, and neglecting such responsibilities can result in extremely costly repairs for consumers."

    - Buddy Lo, ...

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  7. Natural and Organic Personal Care Consumer - US - December 2016

    • Consumer Report
    • December 2016
    • US

    "The natural and organic personal care market has grown within natural supermarket channels with many users saying they buy more of these products now than they did one year ago. To increase sales and household penetration, players should work to reduce skepticism evoked by ...

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  8. Lifestyles of Affluent and High Net Worth Consumers - US - December 2016

    • Consumer Report
    • December 2016
    • US

    US Affluent and HNWIs, with their large amount of income-producing assets, are important to lifestyle brands, particularly those offering value-added products and services. With higher-than-average household incomes, they command a significant amount of purchasing power across ...

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  9. Hispanics and Alcoholic Beverages - US - December 2016

    • Consumer Report
    • December 2016
    • US

    "Hispanics’ expenditures on alcoholic beverages have experienced significant growth over the past five years due to improving economic conditions that allow for increasing expenditures on discretionary items. Despite this, Hispanics’ share of expenditures on alcoholic beverages ...

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  10. Sugar and Sweeteners - US - December 2016

    • Consumer Report
    • December 2016
    • US

    Dollar sales of sugar and sweeteners fell from 2011-16. Three category segments (sugar, sugar substitutes, and syrup) experienced overall declines, due to the stigmatization of sugar, and concerns about artificial sweeteners. Improving the perception of the category is in ...

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No. of reports 1 of 230