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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 228
  1. Dining Out in 2018 - US - December 2017

    • Consumer Report
    • December 2017
    • US

    "Restaurant sales are predicted to grow; however, on a more micro-level restaurants are struggling to maintain relevancy, with consumers faced with a variety of options to choose from when dining out. Chain and independent restaurants each play a vital role in meeting consumer ...

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  2. Hispanics and Non-Alcoholic Beverages - US - December 2017

    • Consumer Report
    • December 2017
    • US

    "Hispanic expenditures on non-alcoholic beverages continue to grow at a healthy pace. The challenge for brands in the different categories is to promote trial as Hispanics may not proactively do so due to their satisfaction with the beverages they currently drink. As the ...

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  3. Middle Adulthood and Health - US - December 2017

    • Consumer Report
    • December 2017
    • US

    Middle aged adults (aged 45-64) make up an important, yet often overlooked, portion of the US population, and by 2022 will account for 24% of the total US population. Today’s middle agers focus on improving their adherence to healthy behaviors, remain dedicated to the ...

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  4. Music Concerts and Festivals - US - December 2017

    • Consumer Report
    • December 2017
    • US

    The concert and music festival industry continues on its upward trajectory, as the number of tickets sold grows, ticket prices increase, and events regularly sell out. The success of the live music industry will likely endure as young adults, a core audience, grow their income ...

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  5. Natural and Organic Personal Care Consumer - US - December 2017

    • Consumer Report
    • December 2017
    • US

    Natural brands continue to experience growth, an affirmation of the importance placed on ingredient safety and the role natural and organic personal care (NOPC) products play in an overall wellness lifestyle. To expand consumer penetration of these products and advance sales ...

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  6. Household Surface Cleaners - US - December 2017

    • Consumer Report
    • December 2017
    • US

    "The household surface cleaner market experienced slow growth from 2012-17 and is expected to see sluggish growth through 2022 due to the maturity of the market. While the category encompasses six segments and several sub-segments, most of its market sales comes from only three ...

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  7. Cooking and Pasta Sauces and Marinades - US - December 2017

    • Consumer Report
    • December 2017
    • US

    The diverse cooking sauces and marinades category, which is ideally suited to those consumers interested in food and flavor exploration, has generated stronger growth in recent years than many other center-store packaged food categories. Looking ahead, the category offers ...

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  8. RTD Alcoholic Beverages - US - December 2017

    • Consumer Report
    • December 2017
    • US

    "45% of US adults drink RTD (ready-to-drink) alcoholic beverages. While 26% of category participants report drinking more RTDs in the past year, adoption by new consumers has stalled. The category trails behind other alcohol types in both consumption and sales, and is relegated ...

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  9. Loyalty in Financial Services - US - December 2017

    • Consumer Report
    • December 2017
    • US

    Loyalty is more than just a rewards program. It is not built on incentives, but on trust, something that is in relatively short supply in the financial services industry. Thinking about what consumers want and then building the tools to give it to them will go a long way toward ...

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  10. Senior Lifestyles - US - December 2017

    • Consumer Report
    • December 2017
    • US

    "There are more than 50 million seniors aged 65+ in the US and this age group is growing more than three times faster than the total population, making them an important segment for marketers to consider. Since their career concerns are largely in the rearview mirror, seniors ...

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No. of reports 1 of 228