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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 2534
  1. Hispanic Lifestyles and Entertainment - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Overall, the majority of Hispanics are pleased with their current lifestyles. Their level of satisfaction is strongly correlated with how well they get along with friends and family and how much they want them involved in their leisure time. In addition to friends and family, ...

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  2. Voice Assistants and Skills - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Voice assistants are playing a growing role in consumers' everyday lives. Massive investment is underway to develop voice assistant abilities and to further integrate smart home devices to provide a seamless experience utilizing voice commands to control household devices and ...

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  3. Fragrance Trends in Beauty - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Legacy fragrance houses are struggling due to the rise of indie perfumeries and cross-category competition, and traditional fragrance offerings no longer meet the needs of key demographics. On top of that, US consumers are continuing to spend less money year over year on ...

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  4. Small Kitchen Appliances - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Small kitchen and beverage making appliances have near total market penetration, with 99% of adults owning at least one appliance. While a strong, steady consumer base provides a solid foundation, long purchase cycles challenge the category from experiencing significant sales ...

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  5. Dollar Stores - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Dollar stores continue to benefit from consumers’ love of treasure hunt shopping as well as their willingness to make trade-offs on brand names and selection in order to get the lowest possible prices on some everyday, low-involvement products. Consumers have an affinity for ...

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  6. Educational Lending - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "College tuition costs are steadily rising, and the need for student loans continues. Delinquencies are on the rise as well, and borrowers are finding it more difficult to pay down their loans than they expected. Students and parents, however, are willing to make sacrifices in ...

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  7. Cooking Sauces, Pasta Sauces and Marinades - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "With a market size in excess of $6 billion and a nearly universal consumer penetration, sauces and marinades have reached maturity, which brings challenges. The category is diverse and fragmented, yet consumers show signs of boredom – customizing products and making them from ...

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  8. Dining Out in 2020 - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "Restaurant sales are predicted to maintain steady growth in coming years but are vulnerable to volatile economic conditions, triggering a decrease in dining out spending. Americans’ interest in casual and off-premise dining is largely fueling industry growth, leading to a rise ...

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  9. Cruises - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "In 2018, the global cruise industry earned an estimated $4.56 billion (a 4.6% increase over 2017) and carried an estimated 26 million annualized passengers. River cruising has become more popular over the last few years. It is poised to become even more popular as travelers ...

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  10. Movie Theaters - US - December 2019

    • Consumer Report
    • December 2019
    • US

    "The moviegoing audience is stable but continues to be bombarded with increased competition in the entertainment space. Widely available and inexpensive in-home streaming services have lowered consumers’ expectations of what seeing a movie should cost. Investments in ...

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No. of reports 1 of 2534