Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

  • tick2Online access

  • tick3Previous editions

  • tick4Multiple formats

8 Item(s)
  1. Beverage Blurring - Consumer needs and how they can influence the industry - Brazil - January 2019

    • Consumer Report
    • January 2019
    • Brazil

    "In order to enhance the positive perception of the category and boost consumption frequency, brands need to invest in healthy alternatives, offering nutritional and functional benefits to consumers, as well as innovative flavors and textures that arouse their curiosity. In ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  2. Água em Garrafa - Brasil - Abril 2013

    • Consumer Report
    • April 2013
    • Brazil

    “A categoria de águas envasadas vem apresentando um bom desempenho no Brasil, com crescimento consistente nos últimos anos. No entanto, apesar de alavancar suas receitas, a categoria ainda apresenta um dos menores gastos per capta do mundo."

    - Lucas Marangoni Xavier, Analista Sê

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  3. Coffee - Brazil - February 2013

    • Consumer Report
    • February 2013
    • Brazil

    “Coffee shops are an important channel that can be used to drive interest in the existing diversity among coffee varieties and drink types. While most consumers are not very adventurous, patrons of coffee shops are more open to experimentation.”

    – Lucas Marangoni, Senior Drinks ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  4. Café - Brasil - Fevereiro 2013

    • Consumer Report
    • February 2013
    • Brazil

    “O Brasil é o maior produtor e segundo maior mercado consumidor de café do mundo (com 1.230.000 toneladas vendidas em 2012). A importância do produto remete a questões históricas do país e seu consumo um hábito cultivado há muitas gerações. Com ampla penetração e frequência, o ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  5. Cerveja - Brasil - Novembro 2012

    • Consumer Report
    • November 2012
    • Brazil

    “O mercado brasileiro de cerveja apresenta um paradoxo. Por um lado, pode ser considerado bastante desenvolvido com uma das maiores taxas de consumo per capita da América Latina (67 litros) e índices de frequência e penetração próximos a de culturas fortes no consumo de ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  6. Beer - Brazil - November 2012

    • Consumer Report
    • November 2012
    • Brazil

    “The Brazilian beer market presents a paradox. On the one hand, it can be considered quite developed. Over the past decade the beer market has quickly expanded its volume to have one of the highest per capita consumption rates in all of Latin America (67 liters annually). If ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  7. Carbonated Soft Drinks - Brazil - April 2012

    • Consumer Report
    • April 2012
    • Brazil

    “The carbonated soft drinks category in Brazil has achieved significant growth in recent years. However, innovation and product repositioning will be key to addressing the challenges the market faces in the coming years.

    Increasing the consumption frequency becomes essential and ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
  8. Refrigerantes - Brasil - Abril 2012

    • Consumer Report
    • April 2012
    • Brazil

    “A categoria de refrigerantes no Brasil alcançou crescimento significativo nos últimos anos. No entanto apresentam-se desafios para os próximos anos que só serão revertidos por meio de inovação e reposicionamento.

    Aumentar a frequência de consumo torna-se essencial, assim como a ...

    £3,122.80 (Excl.Tax)
    Find out more Add to cart
8 Item(s)