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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 148
  1. Healthy Eating Trends - What Products and Ingredients are Catching Consumers' Attention - Brazil - September 2019

    • Consumer Report
    • September 2019
    • Brazil

    “In addition to physical wellbeing, consumers buy healthy food and drinks in order to have the benefits of mental/emotional wellbeing and healthy aging. Brands and companies need to develop products that meet these demands, making them more democratic, since Brazilians from all ...

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  2. Tendências em Alimentação Saudável - Quais Produtos e Ingredientes Estão Chamando a Atenção do Consumidor - Brasil - Agosto 2019

    • Consumer Report
    • August 2019
    • Brazil

    “Para além do bem-estar físico, a saúde mental e emocional e o envelhecimento saudável também já são grandes motivações para a compra de alimentos e bebidas saudáveis. As marcas precisam ampliar a oferta de produtos que tragam benefícios para esses fins, tornando-os mais ...

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  3. Ready Meals - Consumption Barriers and Drivers and What it Means for the Industry - Brazil - August 2019

    • Consumer Report
    • August 2019
    • Brazil

    “To boost sales and consumption frequency in the ready meals category, brands and companies need to diversify the options of products offered. In addition to healthier alternatives made with ingredients well-known by consumers, it is essential to offer a greater variety of ...

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  4. Refeições Prontas - Barreiras e Incentivos para o Consumo e o que Isso Significa para Indústria - Brasil - Julho 2019

    • Consumer Report
    • July 2019
    • Brazil

    “Para ampliar a penetração e a frequência de consumo da categoria de refeições prontas, marcas e empresas precisam diversificar os produtos oferecidos. Além de opções mais saudáveis, que tragam ingredientes conhecidos do consumidor, é preciso oferecer uma maior variedade de ...

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  5. Food & Beverage - Packaging Trends - Brazil - July 2019

    • Consumer Report
    • July 2019
    • Brazil

    “Plastic is the main villain when it comes to packaging. There is, however, much more to be discussed by the sector. As part of the purchasing and consumption experience, brands and companies must be aware of issues such as the use of inputs, management of food waste, health ...

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  6. Tendências de Embalagens em Alimentos e Bebidas - Brasil - Junho 2019

    • Consumer Report
    • June 2019
    • Brazil

    “O plástico tem tido destaque negativo quando falamos de embalagem, mas há muito mais a ser discutido e trabalhado pela categoria. Como parte ativa da experiência de consumo e do momento de compra, outras questões, como a melhor utilização de insumos, e o desperdício de ...

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  7. Meal Occasions - Brazil - May 2019

    • Consumer Report
    • May 2019
    • Brazil

    "In addition to price, healthy attributes and convenience are important influencing factors when it comes to meal occasions, especially on weekdays. There are many opportunities, therefore, to develop and offer options for lunch boxes, delivery services, easy-to-prepare meals ...

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  8. Ocasiões de Refeições - Novidades para o café da manhã/almoço/jantar - Brasil - Abril 2019

    • Consumer Report
    • April 2019
    • Brazil

    “Para além do preço, atributos como saudabilidade e praticidade encabeçam as necessidades dos consumidores para as ocasiões de refeição, especialmente durante os dias de semana. Essas necessidades dão oportunidade para hábitos como o preparo de marmitas e lancheiras, assim como ...

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  9. Desserts & Sweets Consumption Habits - Exploring Indulgence in the Mindset of Consumers - Brazil - April 2019

    • Consumer Report
    • April 2019
    • Brazil

    “As the initial discussion on being healthy or indulgent has passed, the category begins to realize there are many ways of providing healthy attributes and benefits to different types of consumers and consumption occasions without necessarily losing flavor. It is important to ...

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  10. Hábitos de Consumo de Doces e Sobremesas - Explorando indulgência na percepção do consumidor - Brasil - Março 2019

    • Consumer Report
    • March 2019
    • Brazil

    “Passada a discussão inicial entre ser saudável ou ser indulgente, a categoria começa a perceber que existem diversas formas de fornecer saudabilidade para atender demandas dos diferentes perfis consumidores e suas ocasiões de consumo sem necessariamente perder em sabor. É ...

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No. of reports 1 of 148