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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 57
  1. Healthy Eating Trends - Brazil - December 2016

    • Consumer Report
    • December 2016
    • Brazil

    “Brazilians already seem aware that healthy eating contributes not only to weight loss, but also to good general health. There is an interest in products that contribute to both physical health (such as those that help with muscle development) and mental wellbeing (such as ...

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  2. Supermercados e Hipermercados - Brasil - Dezembro 2016

    • Consumer Report
    • December 2016
    • Brazil

    "O mercado varejista de alimentos e bebidas no Brasil é muito competitivo, e os varejistas que irão se destacar entre os consumidores, e ultrapassar a concorrência, serão aqueles que oferecerem novos produtos e serviços.Devido à situação econômica, varejistas de alimentos e ...

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  3. Suncare - Brazil - December 2016

    • Consumer Report
    • December 2016
    • Brazil

    “33% of the Brazilians interviewed said they use suncare products every day, including during the winter. However, 35% of them said they often forget to apply them. Explaining the risks of sun exposure and educating them to use sunscreens daily, and not just during the summer, ...

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  4. Bronzeador e Protetor Solar - Brasil - Dezembro 2016

    • Consumer Report
    • December 2016
    • Brazil

    “Um terço dos brasileiros entrevistados (33%) disse usar produtos de cuidados com o sol todos os dias, inclusive durante o inverno. Porém, 35% deles afirmaram que geralmente esquecem de aplicar produtos de cuidados com o sol. Explicar aos brasileiros os riscos da exposição ao ...

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  5. Alimentação Saudável - Tendências - Brasil - Dezembro 2016

    • Consumer Report
    • December 2016
    • Brazil

    “Os brasileiros já perceberam que a alimentação saudável contribui não somente para a perda de peso, mas também para a manutenção da saúde em geral. Existe o interesse em produtos que contribuam para a saúde física (como os que ajudam no desenvolvimento muscular) e mental (como ...

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  6. Supermarkets and Hypermarkets - Brazil - December 2016

    • Consumer Report
    • December 2016
    • Brazil

    “The grocery retail world is quite competitive and operators that can offer new products and services will certainly stand out and get ahead of the competition.

    Due to the economic situation, grocery retailers need to learn how to deal with a much more selective consumer who is ...

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  7. Attitudes towards Dermocosmetics - Brazil - November 2016

    • Consumer Report
    • November 2016
    • Brazil

    “The dermocosmetics category is still a little underexplored in Brazil. Product launches with ‘anti-aging’ and ‘sun protection’ claims are still rare in the market, compared with other countries. Furthermore, 30% of Brazilians say they never used dermocosmetics, which shows ...

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  8. Fragrâncias - Brasil - Novembro 2016

    • Consumer Report
    • November 2016
    • Brazil

    “O mercado de fragrâncias no Brasil vem crescendo principalmente no segmento masculino, indicando a oportunidade de se explorar outros tipos de formatos para este público. Considerando o consumidor em geral, vemos que alguns produtos ajudam a manter a frequência de uso, como ...

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  9. Healthy Lifestyles - Brazil - November 2016

    • Consumer Report
    • November 2016
    • Brazil

    “Brazilian attitudes toward health are polarized. While females focus on dieting and weight, males are more likely to exercise. Healthy habits increase with income and with age. However the growing interest in certain health solutions and tools indicates that this scenario ...

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  10. Balas e Chicletes - Brasil - Novembro 2016

    • Consumer Report
    • November 2016
    • Brazil

    "Doces e chicletes são consumidos frequentemente no país, mas o consumo em volume está caindo. Um dos desafios para as empresas que operam na categoria é encontrar maneiras de reduzir o teor de açúcar e ingredientes artificiais utilizados em seus produtos, criando variedades ...

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No. of reports 1 of 57