Consumer Report

Consumer Reports Market Research

Gain a complete understanding of the market with Mintel’s Consumer Reports. Our expert-led analysis gives you the intelligence you need to make better business decisions faster.

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Related to: 'Consumer Reports'

Related to: 'Consumer Reports'

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    Brands can explore and invest in segmented hair colourant and styling products targeted at different hair and scalp types. Market communications for coloured hair dye products should focus more on harnessing consumers' desire for self-expression, while brands can follow, examine and drive fashion and colour trends to boost product appeal."
    Price hike drives cost-effective and versatile options. Highlighting quality and healthy benefits is crucial, especially for premium and regional products.Ana Paula Gilsogamo, Senior Analyst Food & Drink, Latam ..."
    The expansion of convenient food ordering and collection channels such as drive-throughs and mobile kiosks is helping the takeaway market to continue its momentum.Trish Caddy, Associate Director - Foodservice ..."
    Pets’ health is a priority; owners invest in holistic care that provides physical and mental health as well as comfort.Laura Menegon, Analyst Food & Drink, LATAM ..."
    It is an exciting time for mobile gaming; AR/VR advancements, cloud gaming and monetization innovations bode well for consumers and brands alike.Michael Lloy, Research Analyst ..."
    As consumers become more cautious about spending and trading up on non-alcoholic drinks, promoting hydration and meal-pairing occasions can help boost consumption. At the same time, innovations focused on cooling, refreshing textures may help non-alcoholic drinks achieve better growth during hot summer days, when sales peak.Rika Huang, Senior Analyst,..."
    Cost of living pressures have shifted consumers priorities when choosing where to stay, with hotels facing stiffer competition from other providersBrian O'Connor, Category Director - Irish Reports ..."
    While the food and drink market is, to some extent, recession-proof, price hikes have made shoppers more savvy in their choices.Steven Mayles, Retail Analyst ..."

    £ 3,695 (Excl.Tax)

    Consumers are actively seeking solutions for different oral issues. However, with habits becoming more rational again, brands need to offer more convincing products to gain attention. Amy Jin, Senior Analyst, China Insights ..."

    £ 2,195 (Excl.Tax)

    As the car market recovers, supporting consumers in becoming mobile and focusing on core aspects such as reliability will lead to higher customer satisfaction and foster long-lasting connections.Venkatesh Modi, Automotive Research Analyst, Germany ..."

    £ 2,195 (Excl.Tax)

    With falling inflation, brands can promote luxury cruises to appeal to well-off Germans and increase participation short term. To increase consumer participation mid-term, brands can expand into diverse cruise types, for example, adults-only cruises. Silvia Hondt, Research Analyst - Travel & Leisure..."
    The greatest challenge facing salty snacks stems from consumer concerns about their health impact. As the snack industry embraces reductions in salt, oil and sugar, brands should strive to improve processes and formulations to boost the health benefits of their products – a dimension consumers consider to be the best..."