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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. The Role of Travel Technology in Tourism - International - October 2017

    “Keen to connect with an online marketplace of millions of prospective customers, many tourism enterprises have begun to explore the potential of new and developing technologies within the travel industry. The Internet and mobile platforms aside, those technologies that are garnering the most ...

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    £295.00 (Excl.Tax)
    Consumer Report
    October 2017
    International
  2. The Changing Face of Technology in Travel and Tourism - August 2014

    “Millions of tourists own at least one device that gives them access to the Internet and allows them to read, download and store digital travel- and tourism-related content. These devices include eReaders, PCs (desktops and laptops), games consoles, smartphones, smartwatches, smart TVs and ...

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    £295.00 (Excl.Tax)
    Consumer Report
    August 2014
    International
  3. The Impact of Social Media on Tourism - International - August 2013

    Travel and tourism has always relied on the power of word of mouth to market to travellers, due to the intangible and experiential nature of the product. For much of the 21st century, friends and family provided the main tools for inspiration, planning and organising travel alongside tourism ...

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    £295.00 (Excl.Tax)
    Consumer Report
    August 2013
    International
  4. The Future of Technology in Travel - International - June 2011

    Understanding the role that technology plays in tourism can be quite a challenge. At times, the two concepts can seem to be in conflict, yet technology is one of the key factors driving developments in the sector. This area continues to rapidly evolve, and each and every development has a profound ...

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    £295.00 (Excl.Tax)
    Consumer Report
    June 2011
    International
  5. Online Travel Intermediaries - International - August 2009

    With the development of electronic commerce over the past decade, travel has emerged as the top selling product online. Growth levels have been phenomenal, with online penetration frequently doubling year on year. While the US market is now considered by most analysts to be relatively mature, ...

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    £295.00 (Excl.Tax)
    Consumer Report
    August 2009
    International