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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Cosmeceuticals - China - June 2019

    “With restrictive CFDA regulations, cosmeceutical brands are unable to benefit from directly positioning their products as cosmeceuticals, so finding alternative communication is an imperative and urgent task. Associated closely with cosmeceuticals, both skin barrier protection and skin problem ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    June 2019
    China
  2. Colour Cosmetics - China - June 2019

    “When targeting a face base make-up product at women aged 30 or above, the feature ‘have benefits on skin appearance’ is listed as the most important feature to have. In 2018, claims such as ‘anti-aging’ and ‘reduce fine lines’ appeared in more new launches in China but still significantly less ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    June 2019
    China
  3. Luxury Cars - China - June 2019

    “The growth of the luxury car market reflects consumers’ upgrading demands, which introduces higher requirements for luxury car brands. At the same time, the female market is gaining more attention. Opportunities are seen in meeting women’s needs for more tailored interior design, and ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    June 2019
    China
  4. Marketing to Business Travellers - China - May 2019

    “Business travel in China accounted for about 30% of the total travel market in 2018. Business travel is driven more by the B2C market than the B2B market in China. The post-90s generation have become key frequent business travellers. Mid-scale hotels are the most chosen business travel ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2019
    China
  5. The Chinese Consumer - China - May 2019

    “The economy is still healthy, recording 6.6% GDP growth in 2018, maintained by consumers’ increasing consumption. But uncertainties ahead mean some sectors have experienced both trading up, with consumers’ seeking self-indulgence, and trading down, due to frugal mindsets, as seen in the holiday ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2019
    China
  6. Cultural and Creative Products Retailing - China - May 2019

    “The only limit is your imagination. In cultural and creative product retailing we are seeing great potential and opportunity as Chinese consumers look for intellectual challenge and entertainment in their leisure time. The boundary of traditional retailing is vanishing as cultural and creative ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2019
    China
  7. Marketing to Subcultures - China - May 2019

    “Subculture lovers devote a lot of time to their hobbies. They are willing to share their interests and be more engaged in activities related to their interests. Brands would do well to integrate online and offline resources and increase interaction with consumers in real life. Meanwhile, ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2019
    China
  8. Ready-To-Drink Tea - China - May 2019

    “The RTD tea beverage market in China is experiencing stagnant market growth due to the hurdle of keeping consumers always excited as competition in the overall drinks category is fiercer than ever. To preserve the market growth, brands and companies could look to branding which could allow ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2019
    China
  9. Attitudes towards Credit - China - May 2019

    “Consumers’ relaxed mindset on borrowing and the innovative internet credit products have fuelled the credit consumption to a record high level. The post-1990s generation outstripped the post-1980s to become the generation with the biggest demand for extra credit lines from the official banking ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2019
    China
  10. Ice Cream and Dessert Shops - China - May 2019

    “Indulgence is one of the main reasons for dessert consumption, and even more ice cream light users eat the product with this purpose in mind than heavy users. With rising health consciousness, consumers value both indulgence and health, so using more natural ingredients and adding more nutrition ...

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    US $4,460.00 (Excl.Tax)
    Consumer Report
    May 2019
    China
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