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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Footwear - US - November 2010

    The footwear market reached a total of $46.5 billion in estimated sales for 2010, showing a seemingly surprising increase in sales in spite of the continuing economic crisis in the U.S. Mintel’s research reveals how the footwear market has withstood some of the impact of a recession that has led ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2010
    US
  2. Email and Online Marketing in Financial Services - US - November 2010

    In the consumer survey for this report, it is learned that over half of all adults 18+ who have access to the internet have either shopped for or purchased a financial product within the past year. Products likely to have been purchased are auto insurance, homeowners insurance, credit cards, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2010
    US
  3. Air Fresheners - US - November 2010

    Sales of air fresheners are on the decline, and Mintel finds that this downward trend is not solely the result of the economic downturn. Air care products outside of the freshener market are becoming increasingly competitive, in addition to widespread negative perceptions among consumers about the ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2010
    US
  4. Leisure and Entertainment Preferences of Young Hispanic Adults - US - November 2010

    Impacted by the recession there has been a slowdown in household entertainment spending over the last two years. However, Hispanics remain one of the fastest growing segments of the population, representing nearly a fifth of the U.S. population aged 18-35, and Hispanic interests in entertainment ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2010
    US
  5. Marketing to Kids - US - November 2010

    Kids 6-11 are a diverse group: some are still very much children, while others are on the threshold of their teenage years. Some are starting to wrestle with issues of self-esteem, while others are still content to watch their favorite television shows and play with their toys. Some want fame, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2010
    US
  6. Wireless Connectivity Inside Cars - US - November 2010

    This report explores the wireless information and entertainment platforms inside vehicles. It provides insight into the external and internal factors affecting their development and what they mean for future sales, promotional campaigns and industry innovations. Specific questions that are ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2010
    US
  7. Cookies and Cookie Bars - US - November 2010

    With annual sales of more than $6 billion and some of the world’s biggest manufacturers, including Kraft and Kellogg’s as major players, the category has the potential to be at the forefront of how companies engage their target audiences through traditional and emerging media.

    However the market is ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2010
    US
  8. Canadian Insurance Companies - October 2010

    The Canadian insurance industry has been buffeted by recent economic challenges, but is now on the road to recovery. Although the industry weathered the economic storm better than most, both in terms of financial stability and customer perception, the volatility has brought about some changes in ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    October 2010
    US
  9. Hispanics and Household Products - US - October 2010

    As the largest minority group in the U.S., Hispanics purchasing power is expected to exceed $1.2 trillion by 2012, and their expenditures on household products are ever growing. While the overall U.S. population is spending less on household products than they did 5 years ago, Hispanics’ ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    October 2010
    US
  10. Non-chocolate Confectionery - US - October 2010

    In spite of the weak economy, non-chocolate confectionery has shown impressive sales growth across all product segments in the past two years, proving that it is a recession-resistant category, much to the pleasure of manufacturers, marketers and retailers. Consumers are rewarding themselves with ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    October 2010
    US
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