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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Winter Holiday Shopping - US - July 2019

    "US retail sales in November and December are predicted to reach $787 billion in 2019, up nearly $20 billion, or 2.3% over 2018. Macroeconomic factors at the time of writing paint a positive picture for the coming months, as does the fact that 84% of shoppers say they intend to shop this year (up ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  2. Bodycare and Deodorant - US - July 2019

    "The bodycare and deodorant market continues to experience slow, yet steady sales growth, reaching $6.5 billion in total 2019 retail sales, an increase of 3.4% from 2018. Incorporating added benefits or unique formats typically found in facial skincare into bodycare can help brands boost ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  3. OTC Pain Management - US - July 2019

    "The OTC pain management market exceeded $6.5 billion in 2018. Historically, the category depends on the success of internal analgesics, yet the external segment continues to offer booming potential, maintaining impressive year-over-year growth. Demand for OTC pain relievers will continue as ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  4. Hispanics and Quick Service Restaurants - US - July 2019

    "The majority of Hispanics claim to be loyal to the QSRs they visit. However, there is only one group – QSR Embracers – that has a positive attitude toward the category, overall. Hispanics in other groups may need confirmation that eating fast food is right for them. Offering healthier options and ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  5. Consumers and the Economic Outlook Q3: A Look at Both Sides - US - July 2019

    "A lot of coverage has been given to the growing divide between political views in the US. While there may be cultural and moral differences that cause fundamental shifts in beliefs, some underlying concerns, specifically financial ones, are more similar than different. However, if a consumer’s ...

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    £1,954.19 (Excl.Tax)
    Consumer Report
    July 2019
    US
  6. Grilling and Barbecuing - US - July 2019

    "The mature grill market is challenged by high penetration, long purchase cycles and low intent to purchase. While the flavor, convenience and social aspect of grilling still remain key themes that will capture consumers attention, the power of influencers and social media continues to grow, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  7. Online Grocery Retailing - US - June 2019

    "Online grocery sales remain only a small portion of total US grocery sales, but are growing rapidly, more than doubling over the past five years. That growth is likely to continue as more young adults take on grocery shopping responsibility and as retailers continue to strengthen and expand ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  8. Frozen Snacks - US - June 2019

    "Snacking is more popular than ever, with 95% of US consumers snacking at least once daily and the share snacking multiple times per day on the rise. Yet, while snacking may be a great fit for today’s highly mobile consumers, significant competition has made it difficult for frozen snacks to ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  9. Cookware - US - June 2019

    "Cookware sales have been slowly declining since 2016, as innovations in small kitchen appliances further hinder sales that are already limited by the high penetration and long life span of products within the category. However, trends in overall personal wellness and the influence of social media ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  10. Millennial Online Shopping Habits - US - June 2019

    "Millennials are more digitally native than older generations and consequently, are comfortable making a variety of purchases for various needs and recipients online. Still, many also see value in shopping in stores, depending on the occasion and need. They want to connect with retailers, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
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