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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Digital Video - US - June 2019

    "Streaming and downloading digital videos is the fastest growing medium for video content consumption in the US. Consumers are increasingly cutting cable TV and satellite TV packages for more convenient and affordable streaming services for their video entertainment needs. With more than 200+ ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  2. The Natural Household Consumer - US - June 2019

    "The household consumer’s motivation for buying natural products is becoming more complex. Traditional product claims around health, sustainability and social justice still drive natural purchases. However, as natural cleaning formulas become more effective, more affordable and more available; and ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  3. The Insurance Purchase Decision - US - June 2019

    "Insurance premiums continue to rise, and with consumers’ apathetic attitude toward the industry as a whole, they are mainly hanging on due to the necessity of having a policy. Agents are still considered valuable partners in purchasing across most lines of insurance. As premiums continue to ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  4. Teen Trends - US - June 2019

    "Although they represent a small share of the population and spending power, teens continue to dictate where the US market is going and how it will look in the future. Parents still have a significant amount of power over teens and their choices, but teens are asserting their independence now more ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  5. Seasonal Dining Trends - US - June 2019

    "Seasonal menu items continue to be a key opportunity for operators to appeal to diners’ interest in trying something new. While seasonal beverage menu items remain of high interest, diners are not buying as wide of a variety of seasonal foods from restaurants compared to retail. Operators should ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  6. Marketing to Millennials - US - June 2019

    "There are currently about 80 million Millennial consumers aged 25-42 in the US. Finances top their list of concerns and many are working to pay off student loans and credit card debt. Nevertheless, they are reaching the milestones of adulthood; most are married, the majority have children and ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  7. Free-from Foods - US - June 2019

    "The free-from foods market is growing, and with 62% of consumers avoiding at least one ingredient, it is unlikely to slow in the near future. However, the market faces a number of challenges, such as differing priorities for avoiding ingredients, skepticism over the trustworthiness of the claims, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  8. Pet Supplies - US - June 2019

    "The pet supplies market is estimated to reach $25.2 billion in total 2019 retail sales, an increase of 5.6% from 2018. Pet ownership is on the rise, and pet owners’ desire to keep their pets healthy and happy is encouraging some of them to increase spend, contributing to market growth. ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  9. Gifting - US - June 2019

    "How consumers shop for gifts, what they give and occasions for giving is evolving. Birthdays and the winter holidays remain the most popular gifting occasions. However, self-gifting throughout the year, and the growing popularity of nontraditional gifting occasions (eg Singles’ Day), means ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  10. Soup - US - June 2019

    "Sales of packaged soup are, for the most part, stagnating, if not declining. Fresher soup varieties are able to leverage healthy, comforting attributes to appeal to consumers seeking more nutritious meal options. However, among younger consumers, there is a keen interest in snacking instead of ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
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