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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Beer & Cider - Ireland - June 2019

    “The beer market in Ireland is robust with 2019 getting off to a strong start in terms of sales, this is despite concerns over consumer confidence. Craft beer witnessed another year of exceptional growth in 2018, however we could see this dip as the consumer desire to lead a healthier lifestyle ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    June 2019
    Ireland
  2. Car Insurance - Ireland - May 2019

    "Despite reductions in premiums, the cost of car insurance both for NI and RoI motorists remains high by historical standards. As a result, consumers have a heightened focus on doing whatever they can to get the cheapest possible premium. This may herald a period of more sensitive price-awareness ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    May 2019
    Ireland
  3. Social Networking - Ireland - May 2019

    “Consumers remain concerned about the level of negative behaviour and harmful content on social networking sites. As such, significant investment continues to be required on fact-checking services and improved detection, reporting and removal of suspicious content on social networks to improve ...

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    US $2,552.20 (Excl.Tax)
    Consumer Report
    May 2019
    Ireland
  4. Cheese - Ireland - May 2019

    “Cheese remains a staple in Irish households with value sales in IoI set for growth in 2019, however, Brexit casts an uncertainty for long-term growth, particularly as both the UK and Ireland rely heavily on each other for cheese trading. Diversifying from cheddar could create future growth ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    May 2019
    Ireland
  5. The Night In - Ireland - April 2019

    “Watching TV – both live and streamed are key night-in activities among Irish consumers in 2019, and with consumers seeking to cut back on out-of-home leisure spending, this might see increased usage of TV, gaming and other in-home activities moving forward.”
    – Brian O’Connor, Senior Consumer Analyst

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    April 2019
    Ireland
  6. Bread & Baked Goods - Ireland - April 2019

    “Bread remains a staple in most Irish homes and as such, sales have remained positive despite the lingering popularity of low-carb diets. Although sugar consumption remains a concern, baked goods are somewhat exempt from this given the nature of the indulgence category and therefore offer an ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    April 2019
    Ireland
  7. Automotive Retailing - Ireland - April 2019

    “Growing negativity around diesel vehicles will see manufacturers produce fewer diesel cars in the coming years and more alternative-fuelled vehicles as eco-conscious consumers increasingly switch to cleaner-fuelled cars to reduce their carbon footprint and play their part in tackling issues such ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    April 2019
    Ireland
  8. Mortgages - Ireland - March 2019

    "Over the next few years, the mortgage market will be characterised by relative caution and steadiness rather than anything dramatic. While demand for mortgages remains strong, uncertainty over Brexit - and, more specifically, the impact it may have on the general economy and consumers' personal ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    March 2019
    Ireland
  9. Fruit and Vegetables - Ireland - March 2019

    “With six in ten Irish consumers noting they would support a ban on plastic packaging for fruit and vegetables, it could see overall use of loose fruit and vegetables increase in 2019 and beyond. However prepared fruit and vegetable portions – which require packaging – may need to source more ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    March 2019
    Ireland
  10. Online and Mobile Retailing - Ireland - March 2019

    “As smartphones continue to improve and develop greater capabilities, consumers are becoming increasingly dependent on these devices for online shopping habits both in the home and out of the home which is contributing to the declining usage of laptop/desktop computers. Looking at the next five ...

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    US $1,400.83 (Excl.Tax)
    Consumer Report
    March 2019
    Ireland
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