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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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4 Item(s)
  1. Apps and Applications - Ireland - December 2016

    • Consumer Report
    • December 2016
    • Ireland

    “Browsing app stores is one of the main ways Irish consumers find apps, indicating that the app store environment is an important influencer on the decision to download an app. As such, optimising their apps to include keywords in the title and description of the app and ...

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  2. Mobile and Broadband Providers - Ireland - June 2016

    • Consumer Report
    • June 2016
    • Ireland

    “Boosting download speeds will be a key priority for broadband providers in the coming years as consumer demand for more reliable streaming and quicker downloads increases. Looking ahead, this will take on a greater level of importance as the ‘Internet of Things’ begins to ...

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  3. Social Networking - Ireland - May 2016

    • Consumer Report
    • May 2016
    • Ireland

    “Social media is seen as a good source of company information among consumers. This indicates that platforms such as Facebook, YouTube and Twitter are becoming increasingly important to Irish consumers during the research phase of many types of purchase decision. Updating their ...

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  4. Online and Mobile Retailing - Ireland - March 2016

    • Consumer Report
    • March 2016
    • Ireland

    “Despite showing strong a preference for having goods delivered to their homes, Irish consumers are interested in click-and-collect services, receiving goods at work and by drones. This is being driven by longer working hours and means retailers will need to be increasingly ...

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4 Item(s)