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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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9 Item(s)
  1. Airlines in the US - August 2018

    • Consumer Report
    • August 2018
    • US

    “Rising costs are causing US airlines to raise fares, even including the ULCCs [ultra-low-cost carriers] but margins are under pressure. The US aviation sector has encountered minimal competition from high-speed rail so far, but this is set to change in the medium term. The ...

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  2. Frequent Travel Programs - US - July 2018

    • Consumer Report
    • July 2018
    • US

    "A strong economy encourages people to spend on travel. With many tools available to help consumers find the lowest prices, travel providers lean on their loyalty programs to build crucial brand loyalty. These programs must innovate in order to maximize their effectiveness in ...

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  3. Car Rentals - US - July 2018

    • Consumer Report
    • July 2018
    • US

    "The car rental industry is a nearly $30 billion industry in the United States, providing rental cars to consumers across the country. Car rental agencies thrive in the travel industry, where they provide vehicles to consumers in places or situations where they may not have ...

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  4. Travel Booking - US - June 2018

    • Consumer Report
    • June 2018
    • US

    The US travel industry looks rosy overall, with Mintel projecting a 4-5% annual increase in the booking industry alone through 2023, reaching revenues of $57.6 billion in the next five years. With vacationers spending more and looking for more experiential travel, booking ...

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  5. Outdoor Vacation Activities - US - May 2018

    • Consumer Report
    • May 2018
    • US

    "As travelers put greater emphasis on experiences over destination, vacations that include outdoor activities can provide an escape from daily life. Leisurely outdoor activities appeal to a broader group of vacationers, but active outdoor activities tend to attract a more ...

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  6. The Experiential Traveler - US - April 2018

    • Consumer Report
    • April 2018
    • US

    The experiential traveler is one who seeks authentic experiences and is willing to dig deeper into a culture/location, often stepping outside the expected to move beyond his or her comfort zone. The experiential traveler also desires a truly immersive experience – whether ...

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  7. Airlines - US - April 2018

    • Consumer Report
    • April 2018
    • US

    The airline industry has enjoyed a period of record profitability, mostly due to low fuel costs and an economy and culture that enables and promotes air travel. However, market factors are starting to turn against airlines, and they will have to adapt and innovate to satisfy ...

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  8. Theme Park Vacations - US - April 2018

    • Consumer Report
    • April 2018
    • US

    "Driven by an excited core audience willing to pay for admissions prices and beyond, theme parks are expected to grow significantly in the coming years. Still, theme park vacations face stiff competition from other vacation types. Theme parks can work to differentiate ...

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  9. Family Vacations - US - February 2018

    • Consumer Report
    • February 2018
    • US

    "For parents with kids under 18 in the household, family vacations offer an opportunity for quality time, relaxation, and even some adventure. Visiting family and friends is the most popular type of trip, indicating that the destination may already be dictated for family ...

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9 Item(s)