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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 2095
  1. White Spirits and RTDs - UK - January 2020

    • Consumer Report
    • January 2020
    • UK

    “Fuelled by exponential growth in the popularity of gin, the white spirits category has elevated innovation in recent years to explore new flavours, colours and ingredients. However, brands will need to aim for uniqueness, sustainable credentials and provenance going forward to ...

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  2. Digital Trends Quarterly - UK - January 2020

    • Consumer Report
    • January 2020
    • UK

    “The nascent foldable phone segment remains the most interesting one, but is a device category that is still a long way away from seeing mainstream adoption. The majority of competition is still focused around core features like battery, screen and camera quality, and ...

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  3. Fashion Accessories - UK - January 2020

    • Consumer Report
    • January 2020
    • UK

    “Fashion accessories are expected to have performed well in 2019, mainly due to the continued growth of the luxury market. However, the future of the category is difficult to predict due to the uncertainty still surrounding Brexit. High street specialists have been ...

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  4. Hispanics and Shopping for Groceries - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "When shopping for groceries, Hispanics follow a different path compared to the average US consumer. Hispanics’ search for value means they shop at a variety of stores, and traditional supermarkets lose out to mass merchandisers. Convenience and quality are top motivators for ...

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  5. Multicultural Marketing for Financial Services - Canada - January 2020

    • Consumer Report
    • January 2020
    • Canada

    “It is becoming increasingly important to initiate relationships with immigrants in their home countries prior to their landing in Canada to gain a first mover advantage.”
    – Sanjay Sharma, Senior Financial Services Analyst

    This report will cover the following areas:

    • New Canadians ...
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  6. Civil Engineering - UK - January 2020

    • Consumer Report
    • January 2020
    • UK

    “Ahead of the 2019 general election, the Conservative party pledged to spend £100 billion on public infrastructure over the next five years, taking government investment to levels not seen for almost 50 years. This suggests a potentially significant boost to the civil ...

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  7. Nail Color and Care - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "To prevent the nail color and care market from further declines, brands in this space must alleviate concerns over chemicals and nail damage. The growing shift in preferences from nail polish to alternatives demonstrates opportunities for growth. Brands that emphasize nail ...

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  8. Consumer Snacking Trends - China - January 2020

    • Consumer Report
    • January 2020
    • China

    “As the purposes for snacking diversify, brands should seize the opportunity to better serve consumers’ special and fragmented demand. Higher requirements towards nutrition from snacks among consumers with kids demonstrate opportunities to use nutritious ingredients in snacks ...

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  9. Personal Audio: Headphones & Speakers - Canada - January 2020

    • Consumer Report
    • January 2020
    • Canada

    "Personal audio is one of the most important accessories in the broader tech market. While central devices like smartphones, tablets and personal computers drive the overall industry, personal audio products are needed to access the growing demand for content – whether it is ...

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  10. Major Sporting Events - UK - January 2020

    • Consumer Report
    • January 2020
    • UK

    “Strong public interest in major sporting events will take on a wider significance in the coming decade as the UK seeks to use its status as a top tier sports host to promote post-Brexit Britain on the global stage.”
    – David Walmsley, Senior Leisure Analyst

    This report will have ...

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No. of reports 1 of 2095