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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 21 of 34
  1. Contraceptives - US - July 2012

    • Consumer Report
    • July 2012
    • US

    Sales in a variety of categories declined during the recession. However sales of OTC contraceptives spiked in 2009 and continued to grow in 2010 and 2011. While this growth is encouraging, it is also apparent that few manufacturers and retailers have been able to fully ...

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  2. OTC Painkillers and Cold and Flu Remedies - UK - June 2012

    • Consumer Report
    • June 2012
    • UK

    “Big OTC brands in the UK are working in stressed market conditions, as cash-strapped savvy consumers buy lower-priced alternatives based on key ingredients. Brands are already making significant strides to introduce innovative products, but they face tough times ahead as the ...

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  3. Attitudes Toward Healthy Food - US - June 2012

    • Consumer Report
    • June 2012
    • US

    America’s collective weight problem and its impact on the country’s healthcare system has been well-documented by the media. While some Americans have sought or will seek to improve their eating habits, the country’s weight situation is expected to grow even worse. The Centers ...

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  4. OTC Internal Analgesics - US - June 2012

    • Consumer Report
    • June 2012
    • US

    The $3.766 million over-the-counter (OTC) internal analgesics category has experienced some setbacks in the past few years. Product recalls among major brands have resulted in large sales losses by leading companies, and leading to a 5% dip in overall category sales from ...

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  5. Cough and Throat Remedies - US - May 2012

    • Consumer Report
    • May 2012
    • US

    The incidence of suffering from a cough or sore throat becomes elevated during more severe cold and flu seasons. As a result, fluctuations in market sales correspond to the severity of flu seasons. The cough and throat remedies market is also driven by other factors, including ...

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  6. Gastrointestinal Remedies - US - April 2012

    • Consumer Report
    • April 2012
    • US

    Sales of gastrointestinal (GI) remedies grew considerably in 2009, in part because of strong demand for over-the-counter (OTC) versions of prescription remedies such as Prilosec OTC. This growth, however, decelerated in 2010 and 2011. While significant opportunities exist in ...

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  7. Bicycles - UK - March 2012

    • Consumer Report
    • March 2012
    • UK

    The bicycles market had a difficult year in 2011 as a result of the squeeze on household incomes which affected discretionary leisure spending and also negativity surrounding changes to the Cycle to Work scheme, which suppressed demand from that source. Some manufacturers also ...

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  8. Attitudes Toward Fiber and Digestive Health - US - March 2012

    • Consumer Report
    • March 2012
    • US

    Studies have consistently shown that most Americans do not eat the recommended daily allowance (RDA) of fiber. According to many studies, high-fiber diets can promote cardiovascular health and help one lose weight, both of which are important to millions of Americans. Indeed, ...

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  9. Bicycles - US - February 2012

    • Consumer Report
    • February 2012
    • US

    This report explores the bicycle market in the U.S. It provides insight into the external and internal factors affecting bicycle unit sales at specialty retailers and ridership trends, and what they mean for future sales, marketing campaigns, and industry innovations.

    Specific ...

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  10. Nutrition and Energy Bars - US - February 2012

    • Consumer Report
    • February 2012
    • US

    While sales of many consumer products have seen declines in sales due to the poor economy, this has not been the case for the nutrition and energy bar market. While not entirely recession-proof, this sector has shown itself to have staying power even in the light of continuing ...

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No. of reports 21 of 34