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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Healthy Eating - Ireland - December 2016

    “In today’s market, most consumers aim to achieve a balanced diet – a middle ground where some unhealthy foods have a place. However, this has led to a decline in light or diet foods with a harsh attack witnessed on sugar in recent years. Meanwhile there is strong demand for highly nutritious ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    December 2016
    Ireland
  2. Home Insurance - UK - December 2016

    “New technology has the potential to substantially boost consumer engagement by providing policyholders with a means to take greater control of their home insurance policies, leaving behind the passive products of the past. With start-ups waiting in the wings, insurers must rise to the occasion ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  3. Consumers and General Insurance - UK - December 2016

    “Sales of general insurance are well set to grow by volume because of the captive customer bases in car and home insurance. However, intense price competition could hold back growth in premiums. Looking ahead to 2017, the pending rise in IPT will further squeeze the profitability of policies. ...

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    £2,195.00 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  4. Sugar Confectionery - China - December 2016

    “To win over the more health-conscious consumers, brands need to invest more efforts in communicating ingredients, sweeteners and nutrition, and make gum products more relevant for urbanites that concern about dental health. Besides, targeting females by strengthening credible benefit and the ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    December 2016
    China
  5. Coffee and Tea On Premise - US - December 2016

    "The on premise coffee and tea market is characterized by the sustained growth of existing establishments and the influence of third wave coffee shops. While most consumers are satisfied with current coffee/tea options, a new generation of consumers is driving the trend to premium beverages. ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    December 2016
    US
  6. Digital Trends Winter - UK - December 2016

    “The launch of Google’s premium Pixel and Pixel XL handsets in September will not have made things any easier for Apple and Samsung at the upper end of the smartphone market, while challenger brands like Huawei and OnePlus are releasing ever-more competitive handsets in terms of performance at ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  7. Wearable Technology - UK - December 2016

    “Wearables’ expensive price tags can clash with their nature as ‘nice-to-have’ devices, leading consumers to worry they will stop using the device not long after purchase. Adoption could thus benefit from initiatives that empower current owners to act as advocates for the technology, as well as ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  8. Sports Participation - UK - December 2016

    “Participation sport is turning to technology to help it kick on from the plateau it has inhabited since the London 2012 Olympics, with its first target being to move beyond the individual focus of performance tracking and develop new products and services that promote the fun and social sides of ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  9. White Spirits and RTDs - UK - December 2016

    “That an interesting flavour profile stands out as the top way to add value stands in contrast to white spirits’ traditional proposition of providing a subtle flavour, with vodka in a more challenging position in this respect. Gin has an edge in this context, being by its nature a flavoured drink.”

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2016
    UK
  10. Coffee Shops - UK - December 2016

    “Coffee shops have countered brand fatigue by experimenting with quick-service formats and better food options. Price-led concepts rival non-specialists that are eating into the market share. Meanwhile, efforts in cutting down packaging waste and reducing added-sugar content give coffee shops an ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2016
    UK
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