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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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10 Item(s)
  1. Meal Occasions - Brazil - May 2019

    • Consumer Report
    • May 2019
    • Brazil

    "In addition to price, healthy attributes and convenience are important influencing factors when it comes to meal occasions, especially on weekdays. There are many opportunities, therefore, to develop and offer options for lunch boxes, delivery services, easy-to-prepare meals ...

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  2. Brazil Outbound - May 2016

    • Consumer Report
    • May 2016
    • Brazil

    “Brazil’s booming economy and rapidly expanding middle class has enabled millions of consumers to take foreign trips abroad for the first time. In 2003, just 3.2 million Brazilians travelled abroad, but a decade later in 2013 this figure had leapt to nearly 9 million, according ...

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  3. Tendências em Comer Fora - Brasil - Agosto 2015

    • Consumer Report
    • August 2015
    • Brazil

    “Conveniência e experiência são fatores que podem contribuir para gerar diferenciação para o setor de foodservice. Por exemplo, mulheres de 16-24 anos querem economizar tempo, e os jovens em geral recorrem a pratos prontos, mostrando a importância da conveniência para este ...

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  4. Copa do Mundo e Jogos Olímpicos - Atitudes dos Brasileiros em Relação a Grandes Eventos - Brasil - Outubro 2014

    • Consumer Report
    • October 2014
    • Brazil

    "É provável que os brasileiros nunca mais tenham a oportunidade de vivenciar outra Copa do Mundo e Jogos Olímpicos realizados no Brasil, com um intervalo tão curto entre eles. Estas competições representam uma oportunidade única para o Brasil mostrar sua capacidade de sediar ...

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  5. Leisure Time - Brazil - August 2014

    • Consumer Report
    • August 2014
    • Brazil

    “The leisure market in Brazil is wide-ranging and it involves out-of-home as well as at-home activities that consumers do with their family, friends, alone or using technology. One of the most popular leisure activities is electronic gaming, which generated approximately 850 ...

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  6. Lazer - Brasil - Agosto 2014

    • Consumer Report
    • August 2014
    • Brazil

    “O mercado de lazer é abrangente e envolve atividades dentro e fora de casa, que as pessoas fazem na companhia da família, amigos, sozinhas ou por meio da tecnologia. Dentre essa diversidade de opções, destaca-se o desenvolvimento dos jogos eletrônicos, que impulsionou a ...

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  7. Beer - Brazil - July 2014

    • Consumer Report
    • July 2014
    • Brazil

    “Beer is the favorite alcoholic beverage in Brazil. The country is by far the largest beer market in Latin America and the third largest market in volume in the world. Brazilians drank the equivalent of 66 liters per capita last year.”
    – Andre Euphrasio, Research Analyst

    The ...

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  8. On-premise Beverage Consumption Trends - Brazil - June 2014

    • Consumer Report
    • June 2014
    • Brazil

    “Although there has been a fall in consumption of spirits in the on-trade sector in recent years, a number of brands, especially spirit brands, are opening their own bars in Brazil. This provides an interesting way to promote consumption and showcase the latest launches. Beer, ...

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  9. Beer - Brazil - November 2012

    • Consumer Report
    • November 2012
    • Brazil

    “The Brazilian beer market presents a paradox. On the one hand, it can be considered quite developed. Over the past decade the beer market has quickly expanded its volume to have one of the highest per capita consumption rates in all of Latin America (67 liters annually). If ...

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  10. Cerveja - Brasil - Novembro 2012

    • Consumer Report
    • November 2012
    • Brazil

    “O mercado brasileiro de cerveja apresenta um paradoxo. Por um lado, pode ser considerado bastante desenvolvido com uma das maiores taxas de consumo per capita da América Latina (67 litros) e índices de frequência e penetração próximos a de culturas fortes no consumo de ...

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10 Item(s)