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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 41 of 62
  1. Sports Nutrition - Ireland - April 2017

    • Consumer Report
    • April 2017
    • Ireland

    “Recognising the health benefits of regular physical activity, Irish consumers are exercising two to three times a week. This points to a strong market for sports nutrition brands to target and focusing on how their products aid rapid recovery between frequent exercise will ...

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  2. Package vs Independent Holidays - UK - April 2017

    • Consumer Report
    • April 2017
    • UK

    “At the moment, consumer appetite for holidays shows no sign of dampening, despite the weak Pound and reports of economic uncertainty on the horizon. However, holidaymakers will be looking for safety after the collapse of a number of travel companies, as well as ways to make ...

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  3. Theme Parks - US - April 2017

    • Consumer Report
    • April 2017
    • US

    "Theme park revenues are forecast to increase more rapidly over the next five years. Rising attendance and per capita spend help spur growth. While Disney and Universal dominate the market, nearly all other major theme park companies are showing positive results. Visitors seek ...

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  4. Baby Boomers versus Millennials - March 2017

    • Consumer Report
    • March 2017
    • International

    “In addressing the question about which market is more important – Baby Boomers versus Millennials – the travel industry needs to take into account lifestyle factors that impact both markets. For Boomers these include: greater longevity due to improvements in health care ...

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  5. Casinos and Bingo - UK - March 2017

    • Consumer Report
    • March 2017
    • UK

    “The traditional gambling products at the heart of the casino and bingo club experiences remain central to their appeal and stand as important differentiators of these venues from both online alternatives and high street rivals in the out-of-home entertainment sector.”
    – David ...

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  6. Exercise Trends - Canada - March 2017

    • Consumer Report
    • March 2017
    • Canada

    Canadians are active, with 68% reporting that they exercise at least once per week. The drive towards regular exercise stems from addressing not only their physical health but also their mental health. The majority of consumers gravitate towards convenient and cost-effective ...

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  7. Bicycles - UK - March 2017

    • Consumer Report
    • March 2017
    • UK

    “The good weather and Olympic success have culminated in a much more positive year for the cycling market than was witnessed in 2015. Although the effect of Brexit on the exchange rates will impact the cost of imports over time, with more work being done to encourage UK ...

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  8. Attitudes towards Home-Delivery and Takeaway Food - UK - March 2017

    • Consumer Report
    • March 2017
    • UK

    “Price is a key consideration when ordering home delivery. This translates to lower consumer spend, as opposed to the average dine-in visit at a restaurant. Changing British lifestyles boost takeaway/home delivery services as consumers turn to delivery services to provide quick ...

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  9. Outdoor Enthusiasts - US - March 2017

    • Consumer Report
    • March 2017
    • US

    "More than three quarters of adults have participated in an outdoor activity in the last year and nearly nine in 10 claim to be at least somewhat enthusiastic about the outdoors. Although leisure outdoor participation is more prevalent, adults involved in physically active ...

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  10. Menu Flavours - UK - February 2017

    • Consumer Report
    • February 2017
    • UK

    “The spectacle of freshly prepared food gives people additional reasons to visit a restaurant, given the frugal mindsets of today’s consumer. In terms of flavours, diners want to see more ethnic flavours injected into familiar dishes. When it comes to grab-and-go lunch options, ...

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No. of reports 41 of 62