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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Attitudes to Advertising - Ireland - August 2019

    “Irish consumers think that it is important to see more diversity in the actors and models used in advertising. Better visibility of under-represented communities in their advertising will help brands to create more inclusive promotional campaigns that better reflect and enable them to connect ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    August 2019
    Ireland
  2. Mobile Phones - Ireland - June 2019

    “Data allowance is the most important factor when choosing a phone plan. This reflects the significant increase in mobile data usage in recent years as use of data heavy streaming services on mobile devices grows. Mobile operators could therefore offer greater flexibility within their contracts to ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    June 2019
    Ireland
  3. Social Networking - Ireland - May 2019

    “Consumers remain concerned about the level of negative behaviour and harmful content on social networking sites. As such, significant investment continues to be required on fact-checking services and improved detection, reporting and removal of suspicious content on social networks to improve ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    May 2019
    Ireland
  4. Online and Mobile Retailing - Ireland - March 2019

    “As smartphones continue to improve and develop greater capabilities, consumers are becoming increasingly dependent on these devices for online shopping habits both in the home and out of the home which is contributing to the declining usage of laptop/desktop computers. Looking at the next five ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    March 2019
    Ireland