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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Coffee Shops - Emerging Coffee Culture - Ireland - August 2019

    “Coffee culture in Ireland continues to grow as consumers become better educated in brewing techniques, sourcing origins and quality coffee which has resulted in coffee shops and cafés being one of the fastest growing foodservice segments in Ireland – a trend which is set to continue in 2019 and ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    August 2019
    Ireland
  2. Deli and Hot Food Counters - Ireland - July 2019

    “Convenience continues to be a driving force for the deli and hot food counter sector in Ireland, with growth expected to continue into 2019. Moving forward, an increased focus on delivering more health and veggie/vegan-friendly options at counters could help to drive footfall further.”
    – Brian O’

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    £1,095.00 (Excl.Tax)
    Consumer Report
    July 2019
    Ireland
  3. Consumer Snacking Habits - Ireland - July 2019

    “Snacking continues to be, for many, a daily activity. While healthy snack items are finding a place in consumers’ shopping baskets, treat items such as chocolate and crisps remain important to Irish consumers therefore delivering on quality and indulgence will be imperative for sweet snacks’ ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    July 2019
    Ireland
  4. Outdoor Activities - Ireland - July 2019

    “Irish consumers show a preference for leisurely activities over activities that are more physically demanding. This suggests that they are looking to unwind when taking part in outdoor pursuits. Activities that enable Irish consumers to escape their increasingly busier lifestyles, reconnect with ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    July 2019
    Ireland
  5. Forecourt & Convenience Retailing - Ireland - June 2019

    “Convenience stores remain key destinations for top-up shopping among Irish consumers in 2019, with a strong contingent of consumers (particularly in younger age groups) noting their interest in the expansion of the own-brand offering among forecourt and convenience retailers.”
    – Brian O’Connor, ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    June 2019
    Ireland
  6. Mobile Phones - Ireland - June 2019

    “Data allowance is the most important factor when choosing a phone plan. This reflects the significant increase in mobile data usage in recent years as use of data heavy streaming services on mobile devices grows. Mobile operators could therefore offer greater flexibility within their contracts to ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    June 2019
    Ireland
  7. Beer & Cider - Ireland - June 2019

    “The beer market in Ireland is robust with 2019 getting off to a strong start in terms of sales, this is despite concerns over consumer confidence. Craft beer witnessed another year of exceptional growth in 2018, however we could see this dip as the consumer desire to lead a healthier lifestyle ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    June 2019
    Ireland
  8. Car Insurance - Ireland - May 2019

    "Despite reductions in premiums, the cost of car insurance both for NI and RoI motorists remains high by historical standards. As a result, consumers have a heightened focus on doing whatever they can to get the cheapest possible premium. This may herald a period of more sensitive price-awareness ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    May 2019
    Ireland
  9. Social Networking - Ireland - May 2019

    “Consumers remain concerned about the level of negative behaviour and harmful content on social networking sites. As such, significant investment continues to be required on fact-checking services and improved detection, reporting and removal of suspicious content on social networks to improve ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    May 2019
    Ireland
  10. Cheese - Ireland - May 2019

    “Cheese remains a staple in Irish households with value sales in IoI set for growth in 2019, however, Brexit casts an uncertainty for long-term growth, particularly as both the UK and Ireland rely heavily on each other for cheese trading. Diversifying from cheddar could create future growth ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    May 2019
    Ireland
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