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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 18
  1. Small Kitchen Appliances - US - December 2011

    • Consumer Report
    • December 2011
    • US

    The small kitchen appliances (SKAs) market has shown growth despite the economic downturn, likely driven by consumers cooking more at home and paring back on coffee shop purchases. This report probes opportunities for sustained growth as an improved economic outlook may start ...

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  2. Air Fresheners - US - November 2011

    • Consumer Report
    • November 2011
    • US

    Sales of air fresheners are on the decline, and Mintel finds that this downward trend is not solely the result of the economic downturn, with air care products outside of the freshener market becoming increasingly competitive, and widespread negative perceptions among consumers ...

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  3. Baby Boomers Across Seven Categories - US - October 2011

    • Consumer Report
    • October 2011
    • US

    Companies must have a clear understanding of the Baby Boomer demographic in order to market products and serve their needs better. Mintel has compiled information from multiple Oxygen reports and Mintel Inspire to give you a holistic view of today’s Baby Boomer consumer.

    This ...

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  4. Home Furniture - US - October 2011

    • Consumer Report
    • October 2011
    • US

    The effects of the recession and the negative impact on the U.S. housing market caused home furniture sales to decline significantly in 2008 and 2009 (the primary recession years) with many consumers postponing furniture purchases. A rebound was seen in this sector with growth ...

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  5. Pet Food - US - August 2011

    • Consumer Report
    • August 2011
    • US

    Mintel estimates that total U.S. sales of pet food will reach $18.1 billion in 2011, representing a 15% gain since 2006. On an inflation-adjusted basis, sales are up 4%. The category’s modest but steady growth is the net result of increased interest in premium-priced, ...

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  6. Cookware - US - August 2011

    • Consumer Report
    • August 2011
    • US

    This research report looks at the cookware market in the US and identifies the market share and market size, whilst providing an overview of the current market drivers. In addition it also provides an in-depth analysis of the current opportunities in the cookware market given ...

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  7. Candles - US - August 2011

    • Consumer Report
    • August 2011
    • US

    Continuing the downward trend in FDMx sales that has been ongoing since the onset of the recession in December 2007, FDMx sales of candles declined 4.1% in 2010 and are expected to fall another 4.5% in 2011, at which point sales are expected to reach $622 million. Mintel ...

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  8. Vacuums - US - July 2011

    • Consumer Report
    • July 2011
    • US

    This market report looks at the vacuum cleaner industry in the US. The research explores what is affecting current sales growth and what the current trends in the flooring mean for the market – could these be translated into key drivers?

    The vaccum cleaner market report analyzes ...

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  9. Residential Flooring - US - July 2011

    • Consumer Report
    • July 2011
    • US

    Category sales of flooring products fell from $22.6 billion in 2006, to $19.6 billion in 2008, to an estimated $16.3 billion in 2011. A number of factors are responsible for the decline. This report looks at the flooring and carpet market in the US and provides a unique ...

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  10. Home Laundry Products - US - June 2011

    • Consumer Report
    • June 2011
    • US

    This research report looks at the home laundry products market in the US andprobes the lingering effects of the recession on consumer attitudes, usage, and purchasing of laundry products. It also examines how other drivers ranging from demographic shifts to green living trends ...

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No. of reports 1 of 18