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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Vegetables - US - August 2019

    "Sales of vegetables continue to grow conservatively but steadily, with growth in the frozen and fresh segments mitigated by declines among shelf-stable varieties. Consumers appear interested in adding more vegetables to their diet, but with novel concepts in other categories incorporating ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
  2. Tea and RTD Teas - US - August 2019

    "The $8.7 billion tea market continues to grow at a slow rate driven by smaller RTD brands and trendy kombucha. Though tea faces stiff competition from other beverages, and RTDs are under scrutiny due to their sugar content, tea is well suited to address the needs of today’s consumers. Brands can ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
  3. Fruit - US - August 2019

    "The fruit category is seeing slow growth, with a modest 1.4% increase from 2018 to reach $42.2 billion in sales in 2019. The fresh fruit segment dominates fruit sales, and its success positively impacts category sales overall but steals market share away from center-of-store segments such as ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
  4. Women's Clothing - US - August 2019

    "Most women are buying clothes and many do so frequently. With numerous options of where and how to shop, retailers are pressured to evaluate their assortments and, just as importantly, the way they engage with shoppers. More diverse and independent women shopping the category means more ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
  5. Digestive Health - US - August 2019

    "The digestive health market has exceeded expectations, with US retail sales estimated to reach more than $5.1 billion in 2019. Previously, the category was supported by Rx-to-OTC conversions in the antacid segment, boosting sales dramatically in 2015. Since then, growth had stabilized and was ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
  6. Approach to Health Management - US - August 2019

    "Consumer spending on health-related services and products increased significantly from 2013-18, and a slowdown is nowhere in sight. Health management is universal, with many people placing significant pressure on medical professionals to guide their health and wellbeing through product ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
  7. Shopping for Household Care Products Online - US - August 2019

    "eCommerce in household care has developed slowly compared to most other CPG categories, but that’s about to change. The consumer demand to buy household products online is growing, while top brands and online retailers are becoming more proactive in developing packaging better suited for ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
  8. Black Haircare - US - August 2019

    "The Black haircare market has evolved into regimen maintenance and styling, with chemical product use concentrated among the few who will always be customers. Having chemical-free hair is no longer the big story, but rather how Black consumers’ beliefs and perceptions of their hair impacts their ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
  9. Credit Card Rewards - US - August 2019

    "The credit card industry is a well-established one, and a handful of top players dominate the industry – in terms of both market share and assets. The majority of consumers already own a credit card, and most who use them frequently own several. As a result, competition for new customers is ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
  10. Family Entertainment - US - August 2019

    "Parents look to balance screen time with outside play to keep themselves sane and their kids entertained. They are looking to share familiar experiences with their kids in new and interesting ways as the entertainment market gets increasingly more diverse. Entertainment options that can keep ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    August 2019
    US
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