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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Color Cosmetics - Brazil - December 2013

    “With the population rapidly aging, growth opportunities for color cosmetics products lie in creating products with additional benefits aimed to the more mature consumer. There is also great potential for online shopping to be explored by traditional retail and direct sale brands in order to ...

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    £3,122.80 (Excl.Tax)
    Consumer Report
    December 2013
    Brazil
  2. Maquiagem - Brasil - Dezembro 2013

    "Com valor estimado de R$ 4,2 bilhões, e um crescimento de 15,5% em 2013, o mercado de maquiagem no Brasil tem crescido num ritmo acelerado nos últimos cinco anos, com vendas impulsionadas pela inovação de produtos, estabilização da economia do país e maior poder de compra dos consumidores.

    O ...

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    £3,122.80 (Excl.Tax)
    Consumer Report
    December 2013
    Brazil
  3. Black Consumers and Personal Care - US - December 2013

    “Black consumers spend a tremendous amount of their discretionary income on looking good, whether we’re talking about apparel, personal care products, or services. The recent recession had little impact on what Black consumers spent in the personal care category. Expenditures have remained stable ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    December 2013
    US
  4. Hispanics and Retail - US - December 2013

    “Hispanics are social shoppers. They enjoy shopping and often shop with family and friends. It is therefore not surprising that recommendations from friends and family are the single most influential factor for Hispanic buyers. Though obviously neither friends nor family, marketers have an ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    December 2013
    US
  5. Shopping for Beauty Products - US - December 2013

    “For most consumers, beauty products shopping is fairly routine. Most buy beauty products to replace items that they use regularly and choose mass merchandisers and drug stores to do their shopping. While they are loyal to retailers and products, there is somewhat of an interest to try new ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    December 2013
    US
  6. Beauty Online - UK - December 2013

    “The money saving appeal and convenience of shopping online has resulted in consumers becoming increasingly comfortable on e-commerce platforms. Engaging with consumers and encouraging online shoppers to browse can help the online experience become more appealing than in-store.”

    – Charlotte Libby - ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2013
    UK
  7. Natural and Organic Personal Care Consumer - US - December 2013

    “Consumers are expressing some skepticism and apathy toward the natural and organic personal care category. However, this represents an opportunity for brands to be more transparent, show shoppers the long-term value of going green, address consumers based on their current lifestage needs, and be ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    December 2013
    US
  8. Suncare - UK - December 2013

    “The rise in the population of the eldest demographics poses challenges as well as opportunities, as although the over-55s are the most knowledgeable when it comes to the dangers of the sun, they are least likely to use sun protection and self-tanning products. However, as they continue to seek ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    December 2013
    UK
  9. Sun Protection and Sunless Tanners - US - November 2013

    “The sun protection and sunless tanners category is starting to show signs of struggle. There are some specific challenges that need to be addressed. Companies need to better engage with men to educate them around sun protection and grow their usage. Determining ways to increase regular sunscreen ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2013
    US
  10. Home Hair Color - US - November 2013

    “Functional benefits such as covering grays and long-lasting results are essential, but have also become expected in the hair coloring category. Shoppers are seeking more customized solutions for their hair coloring needs—through products developed specifically for their age, ethnicity, lifestage, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2013
    US
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