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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Leisure Time - US - October 2019

    "Consumers are working to make their free time as meaningful as they possibly can. The easiest path to that is through comforting activities, but brands can help encourage people to get out of their comfort zones. Everyone’s trying to find their tribe, and leisure activities that can bring people ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    October 2019
    US
  2. Lifestyles of Generation Z - UK - September 2019

    “It is increasingly difficult to ignore the growing body of research linking the young’s hyper-engagement with social media to a heightened incidence of mental health issues. For their part, the major social media platforms are exploring ways of lessening the young’s reliance on digital approval, ...

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    £2,195.00 (Excl.Tax)
    Consumer Report
    September 2019
    UK
  3. Marketing to Gen Z - Canada - September 2019

    "Like any other generation, Gen Z are a product of their times. However, unlike before, the pace of change has never been faster, influencing the mindset and core values of Gen Z to a degree which has never been seen before. Societal and cultural nuances have influenced Gen Z in such a way that ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    September 2019
    Canada
  4. Color Cosmetics - Consumers' Needs that May Drive Innovation - Brazil - September 2019

    “Brazil’s makeup market has a few challenges to face. There is still a small number of brands focusing on social inclusion and individuality or developing products aimed at older generations. In addition, products such as eyeliners, blushes, and illuminators are more likely to be used for a ...

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    £3,122.80 (Excl.Tax)
    Consumer Report
    September 2019
    Brazil
  5. Eating Out – Indian Consumer – 2019

    Cater to the rising young generation of diners who enjoy eating out. Use street food to introduce newer cuisines to consumers and enhance the dining out experience.

    Nidhi Sinha, Head of Content - India Consumer

    EXECUTIVE SUMMARY

    KEY TRENDS

    • Key drivers
    • Global trends and how are they playing out in India

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    £1,950.29 (Excl.Tax)
    Consumer Report
    September 2019
    India
  6. Brexit: Future Hopes and Fears - Ireland - September 2019

    “Provenance will continue to play well post-Brexit and Irish consumers will increasingly favour food and drink products sourced locally. Highlighting where food and drink products are originating from and how much of the purchase price local manufacturers receive will resonate with consumers who ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    September 2019
    Ireland
  7. Marketing to Outdoor Lovers - China - September 2019

    “The outdoor market in China is a new emerging market, although outdoor activities have been popular for years thanks to consumers’ increasing incomes and willingness to participate. Outdoor lovers, especially when seeking professional guidance, find it difficult to make choices. It is essential ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    September 2019
    China
  8. Marketing to Hispanic Moms - US - September 2019

    "Compared to all US women, Hispanic women are more likely to be moms, making their current impact on household purchasing disproportionately stronger than their population share would indicate. Meanwhile, Hispanic moms are raising almost one in four US children, which means their influence will be ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    September 2019
    US
  9. Cuidados com a Pele - Quais as Tendências e Oportunidades de Inovação Através de Ingredientes e Formatos - Brasil - Setembro 2019

    “Produtos de cuidados com a pele do rosto e do corpo têm alguns desafios para atrair cada vez mais brasileiros para a categoria. Poucas marcas desenvolvem produtos faciais voltados para a pele sensível, e muitos produtos parecem não ser adaptados aos principais tipos de pele citados pelos ...

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    £3,122.80 (Excl.Tax)
    Consumer Report
    September 2019
    Brazil
  10. Consumers and the Economic Outlook - UK - September 2019

    “It is a confusing time for the British public. The new Government has been unable to agree a Brexit deal with the EU and Parliament has passed legislation obliging the Prime Minister to request a further extension if he cannot get one. Despite this, Boris Johnson has maintained his stance that ...

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    £2,195.00 (Excl.Tax)
    Consumer Report
    August 2019
    UK
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