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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Egypt Outbound - August 2019

    “Egypt’s outbound market is underdeveloped compared to its inbound market. In a country of almost 1 billion, less than 2% of Egyptians travelled abroad in 2017. Foreign travel is a luxury for most, afforded by only the most wealthy and upper-middle-class consumers. Economic reforms imposed in 2016 ...

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    £295.00 (Excl.Tax)
    Consumer Report
    August 2019
    Egypt
  2. Travel and Tourism - Zambia - August 2019

    “With abundant iconic African wildlife living in a spectacular, watery landscape, Zambia has an enviable reputation as a good-value destination compared to its southern African nations; some say its flagship national park, South Luangwa, is one of the continent’s very best. Consequently, the ...

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    £175.00 (Excl.Tax)
    Consumer Report
    August 2019
    Zambia
  3. Travel and Tourism - Ghana - August 2019

    “In 2018, tourist arrivals from Nigeria accounted for 10% of the total inbound market – an increase attributed, in part, to an advertising campaign marketing Ghana as a weekend getaway. Nigeria has a growing middle class and like many other people with the time and money to travel, they take short ...

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    £295.00 (Excl.Tax)
    Consumer Report
    August 2019
    Ghana
  4. Travel and Tourism - Zimbabwe - August 2019

    “There is growing awareness in Zimbabwe that tourism – as an industry with the potential to stimulate investment, increase exports and generate employment – can make an important contribution to the country’s economic recovery and its future financial health. In the summer of 2017 the former ...

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    £175.00 (Excl.Tax)
    Consumer Report
    August 2019
    Zimbabwe
  5. Travel and Tourism - Senegal - August 2019

    “Senegal’s international tourism market is in a growth phase following improved strategic efforts and investment by the Senegalese government. Arrivals rose 28% between 2013 and 2017 despite the negative effect of the Ebola crisis in West Africa, reaching 1.37 million visitors in 2017.”
    – Jessica ...

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    £175.00 (Excl.Tax)
    Consumer Report
    August 2019
    Senegal