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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 2203
  1. Influencers - UK - January 2020

    • Consumer Report
    • January 2020
    • UK

    “Brands increasingly have to look beyond surface level metrics, such as follower numbers, when deciding which social media influencers to partner with. Influencer authenticity, trust and engagement levels play a key role in actually impacting purchasing behaviour, often making ...

    £1,995.00 (Excl.Tax)
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  2. Attitudes Toward Brand Ethics - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "About two thirds of adults say they want the brands they support to be ethical. What exactly that means is murky, but most consumers believe that brands have an obligation to not jeopardize their customers’ health or safety. About half of all consumers think companies have a ...

    £3,254.83 (Excl.Tax)
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  3. Men's Attitudes to Skin and Haircare - Germany - 2020

    • Consumer Report
    • January 2020
    • Germany

    A lack of dedicated NPD is undermining men's involvement in the BPC sector. Harness lifestyle factors, expand mass market options and boost education to excel.

    Bettina Krechel, Research Director - German Reports

    EXECUTIVE SUMMARY

    • Market context
    • Mintel predicts
    • What consumers want, ...
    £2,000.00 (Excl.Tax)
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  4. European Retail Briefing - January 2020

    • Consumer Report
    • January 2020
    • Europe

    This month's European Retail briefing includes:

    • Analyst Comment - 'Le Vrac' - packaging free retailing
    • An overview of the latest European Retail sales
    • Highlights of the latest Retail trend observations across Europe.
    • Monthly headlines and retail news across Europe.
    £295.00 (Excl.Tax)
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  5. The Gig Economy - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "Working multiple jobs to bring in extra income is nothing new – just ask a substitute schoolteacher, bartender, or photographer. But in today’s economy, the proliferation of multiple “unicorn” tech startups has changed the landscape of our on-demand society, offering more ...

    £3,435.47 (Excl.Tax)
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  6. Family Dining Trends - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "Parents are among the heaviest users of restaurants and off-premise restaurant business due to the convenience, speed and quality family time they provide, and this is especially true for fast food restaurants. Fast food continues to win family dining business with its ...

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  7. UK Retail Briefing - January 2020

    • Consumer Report
    • January 2020
    • UK

    This month's UK Retail briefing includes:

    • An Analyst comment - Vestiaire Collective New Home in Selfridges
    • An overview of the latest UK Retail sales.
    • Sector Focus - Clothing and footwear retailing
    • Highlights of the latest UK Retail trend observations
    • Monthly UK retail news headlines ...
    £295.00 (Excl.Tax)
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  8. Hair Colourants - UK - January 2020

    • Consumer Report
    • January 2020
    • UK

    “Demand for hair colourants has been subdued by the pro-ageing movement, with older consumers opting to embrace their greys rather than cover them. Young consumers have remained engaged but favour lower-value temporary products, suggesting that brands need to find ways to ...

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  9. The State of the eCommerce Industry - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "The ecommerce market continues to expand thanks to new technological developments that create a seamless and convenient shopping option. As consumers blend their shopping journey between online and offline actions, even online retailers need to be present in physical stores in ...

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  10. Challenger Brands - US - January 2020

    • Consumer Report
    • January 2020
    • US

    "Across many major food and drink categories, smaller competitors are gaining market share at the expense of the big national brands that have long held dominant positions. The success of challenger brands is being driven by a new generation of shoppers, more open to new ideas ...

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No. of reports 1 of 2203