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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Black Consumers and Beauty Products - US - July 2016

    "The growing Black population, which includes a large share of iGeneration and Millennials, and interest in natural products are key positive drivers. Nurturing highly engaged consumer segments will also be important for market growth."

    - Fiona O’Donnell, Director – Multicultural, Lifestyles, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2016
    US
  2. Hispanics and Beauty Products - US - July 2016

    Hispanic women over index for use of most beauty product categories. However, brands face challenges growing their share; Hispanic women tend to be young, value oriented, and their willingness to experiment and try new products makes achieving brand loyalty difficult. As brands aim to connect with ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2016
    US
  3. Medicated Skincare - US - July 2016

    "The rate of growth for medicated skincare market continues to decelerate. Anti-itch treatments remain the strongest performing segment, while foot medications, cold sore treatments, and skin growth removers continue to stagnate. Alternative treatment methods – from self-healing to home remedies ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2016
    US
  4. Body Care and Deodorant - US - July 2016

    The $6 billion body care and deodorant market has shown fairly stable growth in recent years. Near universal routine usage of deodorant and body care presents both opportunities and challenges for future growth. Spray formats, natural formulations, and the integration of added benefits have ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2016
    US
  5. Colour Cosmetics - UK - July 2016

    “New products, beauty bloggers and innovative campaigns will all ensure sales in the colour cosmetics market remain buoyant in 2016. Women are interested and engaged in the market, enjoying browsing stores and reading marketing communications. Understanding the needs of demographic groups, such as ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    July 2016
    UK
  6. Oral Care - US - June 2016

    "The US oral care category has suffered from slow growth in recent years and grew only 2.2% in 2016. Near universal penetration of everyday products such as toothbrushes, toothpaste, mouthwash, and floss leave little room for increased usage. Opportunities exist in key demographics such as ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2016
    US
  7. Baby Personal Care - China - June 2016

    “The baby personal care market is looking promising along with the government’s end of one-child policy. That said, competition is escalating while maintaining consumers’ loyalty could be challenging. More new international brands are being introduced, especially via online retailers. Internet ...

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    £3,486.28 (Excl.Tax)
    Consumer Report
    June 2016
    China
  8. Deodorants and Bodycare - UK - June 2016

    “The deodorants category has seen a decline in value in recent years, hampered by the rise of discounters, as well as a decline in NPD and advertising spend. The bodycare sector, on the other hand, has seen strong sales performance in recent years as consumers trade up in the prestige sector as ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    June 2016
    UK
  9. Oral Care - UK - June 2016

    “Value sales growth in the UK oral care market has been increasingly undermined by falling sales in the mouthwash segment and a decline in new product launches. This underlines the importance of product innovation to the category if it is to return to a higher growth rate in the future.”
    – Jack ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    June 2016
    UK
  10. Color Cosmetics - Brazil - May 2016

    "The color cosmetics category is unique when it comes to shopping experience: at the same time that consumers seek a sensorial experimentation of the products, they have increasingly moved towards mobile apps and virtual platforms in order to learn new makeup techniques and how to use a wide range ...

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    £3,122.80 (Excl.Tax)
    Consumer Report
    May 2016
    Brazil
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