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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Travel Tech - US - November 2019

    "People love travel, and they love technology. When the two meet, the smartphone reigns as the primary device used while traveling. Tech is used to both solve travel issues and alleviate boredom, but advancement in adaptation is tempered by skepticism. Brands will have to meet the demands for ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2019
    US
  2. Active Outdoor Enthusiasts - US - November 2019

    "The outdoor recreation market is populated by a large, stable group of dedicated outdoor enthusiasts who tie their identities to their favorite outdoor activities. Consumers have a tendency to gravitate toward the familiar, making family, friends and even influencers important groups to break ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    November 2019
    US
  3. Hotel Alternatives - US - July 2019

    "The number of non-hotel lodging choices available to travelers has exploded in the last decade, becoming a categorical juggernaut in the travel industry. Younger, more experience-minded travelers jumped on early, and in fact remain hotel alternatives’ strongest supporters. Now, while hotel ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2019
    US
  4. Hotels - US - June 2019

    "The hotel market is strong, estimated to garner $265.8 billion in revenue in 2019, and showing strong numbers in occupancy rate, average daily rate (ADR) and revenue per available room (RevPAR). Travelers feel that hotels are a vital part of vacations, and with brands expanding their portfolios, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    June 2019
    US
  5. Holiday Travel - US - May 2019

    "Seven in 10 Americans travel during the summer or winter holidays. These trips have varied methods and motivations, whether it is a family piling into the car to visit Grandma at Christmas or married retirees taking a long summer vacation to Hawaii. However, travelers’ attitudes around how they ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    May 2019
    US
  6. Vacation Planning - US - April 2019

    "Seven in ten (72%) of US consumers went on an overnight vacation in the last year. Their love of travel meant an estimated $499.7 billion dollars in revenue for companies in the vacation travel industry, a number that is expected to grow steadily in the next five years. This report focuses on the ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    April 2019
    US
  7. The Business Traveler - US - February 2019

    "Projected to reach over $300 billion in 2018, the business travel market is robust, and continues to grow just as the largest generation, Millennials, become the plurality generation in the workforce. As such, not only are issues such as efficiency and convenience important to business travelers, ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    February 2019
    US
  8. Airlines in the US - August 2018

    “Rising costs are causing US airlines to raise fares, even including the ULCCs [ultra-low-cost carriers] but margins are under pressure. The US aviation sector has encountered minimal competition from high-speed rail so far, but this is set to change in the medium term. The trend towards ...

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    £295.00 (Excl.Tax)
    Consumer Report
    August 2018
    US
  9. Frequent Travel Programs - US - July 2018

    "A strong economy encourages people to spend on travel. With many tools available to help consumers find the lowest prices, travel providers lean on their loyalty programs to build crucial brand loyalty. These programs must innovate in order to maximize their effectiveness in the face of changing ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2018
    US
  10. Car Rentals - US - July 2018

    "The car rental industry is a nearly $30 billion industry in the United States, providing rental cars to consumers across the country. Car rental agencies thrive in the travel industry, where they provide vehicles to consumers in places or situations where they may not have access to a vehicle. ...

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    £3,435.47 (Excl.Tax)
    Consumer Report
    July 2018
    US
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