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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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No. of reports 1 of 121
  1. Attitudes Towards Home Delivery and Takeaway - Ireland - December 2019

    • Consumer Report
    • December 2019
    • Ireland

    “The takeaway market in Ireland is performing well in 2019, thanks to third-party delivery apps streamlining the ordering process and widening scope for outlets that do not traditionally offer delivery service. Looking ahead, rising health concerns create challenges and ...

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  2. Prepared Meals - Ireland - November 2019

    • Consumer Report
    • November 2019
    • Ireland

    “Irish consumers see themselves as living increasingly busy lives - and though they have a fondness for scratch cooking, many are struggling to find the time. Brands can deliver a helping hand by positioning convenient meal time solutions that deliver on taste and speed without ...

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  3. Evening Meal Preferences - Ireland - October 2019

    • Consumer Report
    • October 2019
    • Ireland

    “Cooking from scratch remains a weekly, if not daily task, among Irish consumers despite the increasing investment into new product development of prepared foods. While it is becoming more commonplace to skip breakfast and reduce the time spent during lunchtime, the evening ...

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  4. Poultry & Poultry Substitutes - Ireland - September 2019

    • Consumer Report
    • September 2019
    • Ireland

    “The Irish poultry market continues to thrive due to poultry’s perceptions of versatility and being leaner making it more attractive compared to other types of meat. The higher price point of poultry, particularly chicken, creates a dynamic market, but with a bigger push ...

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  5. Coffee Shops - Emerging Coffee Culture - Ireland - August 2019

    • Consumer Report
    • August 2019
    • Ireland

    “Coffee culture in Ireland continues to grow as consumers become better educated in brewing techniques, sourcing origins and quality coffee which has resulted in coffee shops and cafés being one of the fastest growing foodservice segments in Ireland – a trend which is set to ...

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  6. Deli and Hot Food Counters - Ireland - July 2019

    • Consumer Report
    • July 2019
    • Ireland

    “Convenience continues to be a driving force for the deli and hot food counter sector in Ireland, with growth expected to continue into 2019. Moving forward, an increased focus on delivering more health and veggie/vegan-friendly options at counters could help to drive footfall ...

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  7. Consumer Snacking Habits - Ireland - July 2019

    • Consumer Report
    • July 2019
    • Ireland

    “Snacking continues to be, for many, a daily activity. While healthy snack items are finding a place in consumers’ shopping baskets, treat items such as chocolate and crisps remain important to Irish consumers therefore delivering on quality and indulgence will be imperative ...

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  8. Forecourt & Convenience Retailing - Ireland - June 2019

    • Consumer Report
    • June 2019
    • Ireland

    “Convenience stores remain key destinations for top-up shopping among Irish consumers in 2019, with a strong contingent of consumers (particularly in younger age groups) noting their interest in the expansion of the own-brand offering among forecourt and convenience retailers.”

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  9. Cheese - Ireland - May 2019

    • Consumer Report
    • May 2019
    • Ireland

    “Cheese remains a staple in Irish households with value sales in IoI set for growth in 2019, however, Brexit casts an uncertainty for long-term growth, particularly as both the UK and Ireland rely heavily on each other for cheese trading. Diversifying from cheddar could create ...

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  10. Bread & Baked Goods - Ireland - April 2019

    • Consumer Report
    • April 2019
    • Ireland

    “Bread remains a staple in most Irish homes and as such, sales have remained positive despite the lingering popularity of low-carb diets. Although sugar consumption remains a concern, baked goods are somewhat exempt from this given the nature of the indulgence category and ...

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No. of reports 1 of 121