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Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

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  1. Over-the-Counter Vitamins and Supplements - Ireland - October 2019

    “With Irish consumers showing increasing levels of concern surrounding their health and fitness there are increased opportunities for vitamin and supplement products to grow their market – particularly with an ageing population. Furthermore, there is evidence that consumers would be interested in ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    October 2019
    Ireland
  2. Events Tourism - Ireland - October 2019

    “Event organisers are increasingly banning plastic at concerts and festivals in response to consumers’ environmental concerns. There are also opportunities for promoters to partner with local start-ups to repurpose plastic waste into clothing merchandise for example. Event promoters could also ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    October 2019
    Ireland
  3. Evening Meal Preferences - Ireland - October 2019

    “Cooking from scratch remains a weekly, if not daily task, among Irish consumers despite the increasing investment into new product development of prepared foods. While it is becoming more commonplace to skip breakfast and reduce the time spent during lunchtime, the evening meal is sacred with the ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    October 2019
    Ireland
  4. Household Appliances - Ireland - September 2019

    “Sales of domestic appliances have increased between 2014 and 2019 as consumer confidence in NI and RoI continued to improve in the aftermath of the economic downturn. Moving forward consumers are shown to be more concerned with the environment, and likely will see their purchase decisions guided ...

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    £1,995.00 (Excl.Tax)
    Consumer Report
    September 2019
    Ireland
  5. Brexit: Future Hopes and Fears - Ireland - September 2019

    “Provenance will continue to play well post-Brexit and Irish consumers will increasingly favour food and drink products sourced locally. Highlighting where food and drink products are originating from and how much of the purchase price local manufacturers receive will resonate with consumers who ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    September 2019
    Ireland
  6. Poultry & Poultry Substitutes - Ireland - September 2019

    “The Irish poultry market continues to thrive due to poultry’s perceptions of versatility and being leaner making it more attractive compared to other types of meat. The higher price point of poultry, particularly chicken, creates a dynamic market, but with a bigger push towards flexitarian and ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    September 2019
    Ireland
  7. Current Accounts - Ireland - August 2019

    "For the first time since Mintel began examining Irish consumers' preferred channels for various banking activities and transactions, the digital channels - online banking and mobile banking - trump branches for every activity. The coming years will likely see branches further edged out of ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    August 2019
    Ireland
  8. Attitudes to Advertising - Ireland - August 2019

    “Irish consumers think that it is important to see more diversity in the actors and models used in advertising. Better visibility of under-represented communities in their advertising will help brands to create more inclusive promotional campaigns that better reflect and enable them to connect ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    August 2019
    Ireland
  9. Coffee Shops - Emerging Coffee Culture - Ireland - August 2019

    “Coffee culture in Ireland continues to grow as consumers become better educated in brewing techniques, sourcing origins and quality coffee which has resulted in coffee shops and cafés being one of the fastest growing foodservice segments in Ireland – a trend which is set to continue in 2019 and ...

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    £1,095.00 (Excl.Tax)
    Consumer Report
    August 2019
    Ireland
  10. Deli and Hot Food Counters - Ireland - July 2019

    “Convenience continues to be a driving force for the deli and hot food counter sector in Ireland, with growth expected to continue into 2019. Moving forward, an increased focus on delivering more health and veggie/vegan-friendly options at counters could help to drive footfall further.”
    – Brian O’

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    £1,095.00 (Excl.Tax)
    Consumer Report
    July 2019
    Ireland
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