Sorry for interrupting, this website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Learn more
Accept and close

Consumer Research Reports: In-depth Market Analysis & Consumer Trends

To get access to critical analysis, studies and recommendations across a range of categories and consumer markets around the world, we provide you with business-critical information through our detailed consumer reports. 

Each consumer report offers the primary research and in-depth data found in our market data reports alongside expert insights, trend analysis and market forecasting to give you the decision-making information and competitive analysis you need. 

  • tick2Online access

  • tick3Previous editions

  • tick4Multiple formats

7 Item(s)
  1. Wine - China - November 2013

    • Consumer Report
    • November 2013
    • China

    “The increasing importance of individual consumption in the retail market fuels growth in wine in China, yet, per capita volume is still low compared to top wine consuming nations, signalling the need to boost consumption frequency and foster wine drinking habits among mass ...

    £3,486.28 (Excl.Tax)
    Find out more Add to cart
  2. Spirits - China - September 2013

    • Consumer Report
    • September 2013
    • China

    “High earners’ tendency to drink spirits during wider occasions, reflects the necessity for the high-end spirits brands to explore other occasions instead of concentrating on the gifting market. High-end baijiu brands could benefit from exploring a positioning as an indulgence ...

    £3,486.28 (Excl.Tax)
    Find out more Add to cart
  3. Sports and Energy Drinks - China - July 2013

    • Consumer Report
    • July 2013
    • China

    “Sports and energy drinks, with their functional benefits and healthy image by association with vitamins, are gaining importance and popularity in the market. However, remain significantly smaller categories by comparison to other soft drink markets, and currently face critical ...

    £3,486.28 (Excl.Tax)
    Find out more Add to cart
  4. Milk and Flavoured Milk - China - June 2013

    • Consumer Report
    • June 2013
    • China

    "China’s milk market is attracting more international players. With increasing competition, manufacturers should look at opportunities beyond traditional demographic-specific targeting, to educate consumers about which milk is right for them and drive consumption out-of-home to ...

    £3,486.28 (Excl.Tax)
    Find out more Add to cart
  5. On Trade Alcoholic Beverage Trends - China - April 2013

    • Consumer Report
    • April 2013
    • China

    “It is much easier for drinks brands to stand out at on-trade outlets than from out of crowded supermarket drinks shelves. As competition in the market intensifies, engaging more directly with consumers to develop brand recognition and uptake will become even more important for ...

    £3,486.28 (Excl.Tax)
    Find out more Add to cart
  6. Bottled Water - China - February 2013

    • Consumer Report
    • February 2013
    • China

    “In the future, bottled water companies that are able to do so need to look at entering the high-end market and finding their own water sources or acquiring small businesses with their own high-quality water source. Activity in this segment has been low-key and quiet to date, ...

    £3,486.28 (Excl.Tax)
    Find out more Add to cart
  7. Plant Protein Drinks - China - January 2013

    • Consumer Report
    • January 2013
    • China

    “Since its economic reform 30 years ago, China has enjoyed decades of extraordinary growth with urbanisation growing at a pace faster than most of the other developing economies in Asia. As income levels and spending power continue to improve, China's beverage market, which ...

    £3,486.28 (Excl.Tax)
    Find out more Add to cart
7 Item(s)